The Digital Marketing Manager oversees the digital marketing strategy for the company.

Duties include:

  • Devising strategies to drive online traffic to the company website.
  • Tracking conversion rates and making improvements to the website.
  • Developing and managing digital marketing campaigns
  • Utilising a range of techniques including paid search, SEO and PPC.
  • Overseeing the social media strategy for the company.
  • Managing online brand and product campaigns to raise brand awareness.
  • Managing the redesign of the company website.
  • Improving the usability, design, content and conversion of the company website
  • Responsibility for planning and budgetary control of all digital marketing
  • Evaluating customer research, market conditions and competitor data.
  • Review new technologies and keep the company at the forefront of developments in digital marketing.

Requirements of the role

  • Bachelor degree in Marketing.
  • Qualified member of the CIM or equivalent.
  • Experience managing PPC, SEO and Affiliate programmes.
  • Strong understanding of current online marketing concepts, strategy and best practice.
  • Experience in ecommerce, SEO, PPC, Email marketing, and social media.
  • Previous experience in a similar digital marketing role.

Job Details

Functional Area:
Total Positions:
2 Posts
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Career Level:
Department Head
Minimum Experience:
7 Years
Work Permit:
Pakistan
Apply Before:
Sep 06, 2014
Posting Date:
Jun 05, 2014

InvoCode Pvt Ltd

Information Technology · 51-100 employees - Lahore

InvoCode ltd is a young and dynamic software house specializing in emerging Mobile Phone technologies. InvoCode already has a large client base in the U.K and U.S and we plan to rapidly grow with the help of our extensive experience and links in the worldwide IT industry.

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