• Assisting in the development of brand’s digital strategies and their integration with traditional media.
  • Conducting and participating in brainstorming sessions for brands throughout the organization and assisting the team in idea generation.
  • Planning digital activations and managing them from concept till execution.
  • Coordinating with the creative department to ensure the development of creative visuals.
  • Maintaining social media touch points of the assigned clients.
  • Conducting digital audits and develop and deliver progress reports on a regular basis.
  • Assisting in the development of new business pitches and presentations and having case studies compiled for the milestones achieved.
  • Developing content according to the brand’s digital strategy including content for social media platforms, press releases, product descriptions, blogs, case studies etc.
  • Planning time horizons and periods of executing marketing & communication strategy along with promotional activities on digital media.
  • Conducting market research to identify and track market trends and digital initiatives taken in the industry.

Skills

• Excellent writing skills.
• Problem solving and decision making skills.
• Leadership skills.
• An eye for detail.

Job Details

Functional Area:
Total Positions:
2 Posts
Job Type:
Department:
Digital Media
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
Bachelors in Marketing/Advertising
Career Level:
Experienced Professional
Minimum Experience:
Less than 1 Year (6 months experience of developing digital strategy, content and community management)
Work Permit:
Pakistan
Require Travel:
Not Required
Apply Before:
May 07, 2014
Posting Date:
Apr 08, 2014

Lane 12

Media/Communications · 11-50 employees - Islamabad, Karachi

Mission: To cultivate the growing brand-consumer bond and make it into an adorable alliance. We are here to act as a binding force between you and the people you are engaging online with. Relationships are meant to be nurtured and well-kept and we do exactly that! We do it for you: We all are blessed! The key is to recognize our potential and to utilize it fully. We want to touch upon people to help them out in bringing their forte into play and becoming a sure-fire success. Indeed, it will be an immense joy for us to be an element of your success! How we do: It is all about relationship building. Be it Facebook, Twitter, Youtube, Blogging & Portals or applications, we do it all. We believe that brands do not need to shout out loud to attract consumers. All they need is to unfold themselves to people. The rest comes naturally. We are different: Communication is a two-way thing which includes listening, responding to ideas & understanding. We connect on a human level & build a relationship in an ORGANIC way! Our Value system: Our Value System is to be an integral part of our fans/followers life which includes: Developing trust. Engaging people. Empowering people. Winning people's hearts. Creating a sense of belonging. Creating a lifelong association. Loving our critics! They are our biggest asset.

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