Main Responsibilities
1. Relationship Building
· Build & manage relationship with Print and Electronic Media
o Arrange meetings between members of the University & Media
o Schedule interviews for Special Feature Reports
o Issue press releases as and when required to publicize academic and research accomplishments
o Develop Media Calendar
· Co-ordinate, conduct & manage all Visits to LUMS
2. Development of Promotional Material
· Develop, design, print & distribute the LUMS Publications such as Newsletters, Brochures, Calendar, Pocket Guides, Diaries, Reports etc among relevant groups
· Maintain an updated data base of photographs for use on the LUMS Website and other required mediums
3. Communication
· Plan with help of supervisor to ensure effective internal & external communication between LUMS community and external world
· Create awareness of LUMS’ strengths and success stories of LUMS community locally and internationally
· Handling social media
· Providing editing support to other departments
· Provide coverage of events at LUMS and devise campaigns for highlighted events
4. Custodian of LUMS Brand
· Ensure that LUMS identity is safeguarded with correct use of logo
· Co-ordinate & manage external Events at LUMS provided they fall within the branding guidelines established
5. Custodian of the LUMS Website and Social media
· Supervise the creation, maintenance and updating LUMS General Website
· Handling social media platforms: existing and researching to keep up with latest trends
6. Planning & Budgeting
· Prepare yearly plan in light of LUMS’ vision
· Prepare department budget according to the agreed plans
· Cost conscious and effective planner
7. This position also provides full support to the Marketing Unit and will be assigned certain tasks related to marketing activities.
The Lahore University of Management Sciences (LUMS), established in 1985, is one of the largest universities in Pakistan. It offers undergraduate, graduate and post-graduate programmes through its five schools: Suleman Dawood School of Business, Mushtaq Ahmad Gurmani School of Humanities and Social Sciences, Syed Babar Ali School of Science and Engineering, Shaikh Ahmad Hassan School of Law and Syed Ahsan Ali and Syed Maratib Ali School of Education.