| Industry: |
Information Technology |
| Functional Area: |
Search Engine Optimization (SEO) |
| Total Position: |
4 |
| Job Type: |
Full Time/Permanent ( firstshift )
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| Department: |
SEO |
| Job Location: |
Islamabad, Pakistan |
| Gender: |
Doesn't Matter |
| Minimum Education: |
Bachelor's Degree |
| Degree Title: |
BBA, BBA-IT, BCS, BA |
| Career Level: |
Experienced (Non-Manager) |
| Minimum Experience: |
2 Years |
| Salary Range: |
PKR. 10,000 - 25,000/month |
| Apply By: |
Sep 24, 2012 |
| Job Posting Date: |
Aug 28, 2012 |
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| Job Description: |
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The SEO/SMO Analyst is responsible for implementing SEO and social-media strategies for clients. The SEO/SMO Analyst will communicate directly with clients and send them SEO and social-media strategies and approval.The SEO/SMO Analyst can quickly understand and support initiatives that will contribute to the goals and success of client campaigns. After getting budget and strategy approval from client, SEO/SMO Analyst will execute the strategy with his/her other team members to ensure the results. Key Functional Areas of Responsibility - Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals - general and keyword specific
- Administer search engine programs(XML sitemaps, shopping feeds, webmaster tools)for purposes of diagnostic reporting on client projects
- Help to create and support marketing content to socialize and use for social media purposes (e.g.customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Implement link building campaigns in coordination with client SEO goals
- Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Research and administer social media tools in support of clients social media strategy
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
- Monitor and evaluate search results and search performance across the major search channels
- Communication to team and management on project development, timelines, and results
- Work closely with the other team members to meet client goals
Professional Competencies - Passion for SEO and internet marketing
- Outstanding ability to think creatively, and identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity,autonomy, and self-motivation
- Excellent analytical,organizational, project management and time management skills
Professional Skills & Qualifications - 1-2 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
- Proficiency in MS Excel,PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
- Experience working with popular keyword tools (Google, Word Tracker, Keyword Discovery, etc)
- Experience working with CMS and building/administering content in CMS environments
- Desired: Knowledge of HTML/CSS and website administrations
- BS/BA degree preferred
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