Posted Jul 02, 2015
Job Responsibilities/Duties:
- Prepares visual content by designing original art
- Answers queries on all social media outlets employed by the media workshop
- Prepares work to be accomplished by gathering information and materials.
- Plans concept by studying information and materials.
- Proficiency in designing web templates and print media
- Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts.
- Obtains approval of concept by submitting rough layout for approval.
- Prepares finished copy and art by operating typesetting, printing, and similar equipment; purchasing from vendors.
- Prepares final layout by marking and pasting up finished copy and art.
- Ensures operation of equipment by completing preventive maintenance requirements; following manufacturer's instructions; troubleshooting malfunctions; calling for repairs; maintaining equipment inventories; evaluating new equipment.
Design and Content Visual content should be consistent, compelling and get your point across. The Social Media Executive must perform a “Brand Discovery”, which outlines what it is about your business that makes it unique. This includes your core values and beliefs, and the reasons people want. The answers should be in-depth and comprehensive.
Measure & Analyze to establish ROI Measure results on a weekly basis. As mentioned earlier, your results must tie back to your objectives. Factor in your time, effort and budget to determine if your efforts succeeded.
Essential Duties:
- Manage Social Media marketing designs and day-to-day activities:
- Curate relevant content to reach the company’s ideal customers
- Create, curate, and manage all published content (images, video and written).
- Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
- Conduct online advocacy and open stream for cross-promotions.
- Develop and expand community and/or blogger outreach efforts.
- Design, create and manage promotions and Social ad campaigns.
- Compile report for management showing results (ROI).
- Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate.
- Monitor trends in Social Media tools, applications, channels, design and strategy.
- Identify threats and opportunities in user generated content surrounding the business. Report notable threats to appropriate management.
Skills and Qualifications:
Graphic Design Skills, Layout Skills, Creative Services, Customer Focus, Creativity, Flexibility, Attention to Detail, Deadline-Oriented, Desktop Publishing Tools, Acute Vision, Handles Rejection, Adobe Photoshop, Adobe Illustrator, Adobe Design, Lightroom, Powerpoint
Job Details
The Media Workshop
Social Media Company
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