یہ کمپنی اب اس نوکری کیلیۓ مزید سی ویزنہیں لے رہی۔

Google / FB Ads Specialist

Atmos

دسمبر ۰۱, ۲۰۲۱ شائع ہوئی 4 نے دیکھا

PKR. 30,000 - 45,000/Month

We are looking for an experienced Ads Expert who has at least 2 years experience with paid search campaigns using Google and FB Ads. This would involve liaising with the concerned department to produce the highest results.

Responsibilities:

Plan, create and manage PPC campaigns across a variety of channels (Google Ads/FB Ads etc.)
Keyword research and management to optimize bids (add PPC keywords and negative keywords)
Optimize bidding at the keyword, placement, device, geographic, demographic, and other levels
Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share and other important metrics)
Write engaging and concise copy to modify CTAs on ads to boost click-through-rates and landing pages to boost conversion rates
Provide creative copy suggestions and graphical ad templates
Handle display network placement lists on AdWords and through other contextual advertising platforms
Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with the company goals.
Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports by analyzing trends, goals, opportunities, and other key performance indicators.
Stay on top of search engine and PPC industry trends
Hands-on experience on performance-oriented Google Ads campaigns, shopping campaigns, and other advertisement mediums like Facebook, LinkedIn, Instagram, Twitter, etc.
Perform daily account management of pay-per-click accounts on Google AdWords.
Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
Manage large keyword lists.
Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
Track KPIs to evaluate performance and pinpoint issues.
Stay up to date with PPC (Pay per click) and SEM (Search Engine Marketing) trends
Find ways to reduce the risk of click fraud.
Google AdWords certified (preferred).