We are looking for an experienced Google Ads Expert who has at least 4 years experience with paid search campaigns using Google Ads. This would involve liaising with concerned department to produce the highest results.

Job Responsibilities:

• Plan, create and manage PPC campaigns across a variety of channels (Google Ads/Bing Ads etc.)

• Keyword research and management to optimize bids (add PPC keywords and negative keywords)

• Optimize bidding at the keyword, placement, device, geographic, demographic, and other levels

• Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share and other important metrics)

• Write engaging and concise copy to modify CTAs on ads to boost click-through-rates and landing pages to boost conversion rates

• Provide creative copy suggestions and graphical ad templates

• Handle display network placement lists on AdWords and through other contextual advertising platforms

• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with the company goals.

• Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports by analyzing trends, goals, opportunities, and other key performance indicators.

• Stay on top of search engine and PPC industry trends

• Hands-on experience on performance-oriented Google Ads campaigns, shopping campaigns, and other advertisement mediums like Facebook, LinkedIn, Instagram, Twitter, etc.

• Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.

• Manage large keyword lists.

• Track KPIs to evaluate performance and pinpoint issues.

• Find ways to reduce the risk of click fraud.

Ability to work in a fast paced, open, and entrepreneurial environment

• Ability to achieve strong ROI for clients

• Google AdWords certified (preferred).

• Must have experience in US and UK and EU market

Qualifications:

• Graduate with minimum 4 years of experience in above domain

Job Types: Full-time

Work Remotely: No

نوکری کی تفصیلات

شعبہِ افعال:
کل عہدے:
1 اشاعت
نوکری کی شفٹ:
پہلا پہر
نوکری کی قسم:
نوکری کا مقام:
جنس:
کوئی ترجیح نہیں
کم از کم تعلیم:
بیچلرز
کیریئر کی سطح:
تجربہ کار پیشہ ور
کم از کم تجربہ:
4 سال
اس سے پہلے درخواست دیجیۓ:
دسمبر ۲۴, ۲۰۲۱
تاریخِ اِشاعت:
نومبر ۲۴, ۲۰۲۱

FitOutFit Software Technologies

انفارمیشن ٹیکنالوجی · 1-10 ملازمین - لاہور

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Google Ads Expert

M&S Online, لاہور, پاکستان
اپریل ۲۰, ۲۰۲۴ شائع ہوئی
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