یہ کمپنی اب اس نوکری کیلیۓ مزید سی ویزنہیں لے رہی۔

Paid Media Manager

Gaditek

ایک سے زیادہ شہر، پاکستان

درخواست بھیجیں

اگست ۰۹, ۲۰۲۲ شائع ہوئی 229 نے دیکھا

Survey: Paid Media Manager – Cloudways (google.com)

Mission:

To lead the paid media efforts to generate targeted and scalable traffic that converts across PPC, social, and display networks, driving to at least 20% of daily quality new users by end of Q1 2023.

Outcomes:

Prove and scale social ads to achieve daily quality conversion goals by Dec 31, 2022, ready to 3x in 2023.
Build and test content and conversion funnels to achieve CPA target
Optimize and scale performing campaigns to ceiling, while maintaining CPA and reducing CAC
Rigorously maintain weekly performance dashboards and daily awareness of campaigns’ performance
Collaborate with ad agency, marketing teams, and leadership to make continuous progress towards daily conversion goal
Start with Facebook and Instagram Ads, and then replicate and scale to LinkedIn, YouTube, and TikTok
Prove and scale non-brand Google PPC, Bing, and Display Ads to achieve profitable CPA targets and 3x daily conversions by Dec 31, 2022.
Reduce non-brand CPA and achieve scalable conversions hitting agreed targets
Build and test targeted funnels, nurture sequences, and retarging schemes to convert cold traffic into buyers
Target keyword terms that appeal to big and busy website and agency owners to attract higher density of quality customers
Optimize brand & semi-brand to reduce CPA by at least 25%.
Test creative, landing pages, and nurture sequences to drive down CPA
Identify new brand and semi-brand keywords and phrases to grow volume
Explore programmatic ads and brand awareness campaigns to drive brand and semi-brand growth
Hire, lead, and manage A-Player paid media team to achieve and exceed uncanny results.
Recruit, hire, retain, and reward A-Player paid media team
Set and manage quarterly Objectives and Key Results for the paid media team
Lead, manage, and hold the marketing team accountable to goals
Coach and mentor paid media team by removing obstacles and roadblocks, and empowering
Collaborate across teams to drive traffic that converts to help scale product launches, feature releases, and company initiatives with paid media.
Work with Product Marketing to amplify product launches and releases with paid media
Work with Marketing teams to exceed special events campaign results
Work with Marketing Ops to fulfill ongoing paid media needs around copywriting, design, development, and reporting dashboard creation

Role Competencies:

Media planning and buyingo 7+ years’ experience
Online ad platforms (Google, Facebook, YouTube, display network, programmatic, etc)o Deep experience with and understanding of online advertising platforms.
Data & analyticso Deep experience with monitoring, optimizing, and scaling campaigns; Incredible attention to detail
Funnel marketingo Deep experience building, testing, and scaling conversion funnels o A/B testing
Copywritingo Highly persuasive headlines, copy, calls-to-action, and video scripts
Digital marketingo Overall marketing savvy to understand and collaborate with various other performing channels
Verbal and written communicationo Clear communicator to update leadership, manage teams, and sell ideas and performance through words
Project managemento Strong organization around managing ongoing initiatives, tasks, and follow through on ideas; self-starter who thrives on getting results
Results obsessedo Strong desire to work hard and participate in a thriving, fast-paced, dynamic environment; ie. you check the overnight numbers before you brush your teeth

Technical Skills (Preferable):

FB Business Manager
Google Ad Manager
Mixpanel
PowerBI (or equivalent)
Google sheets expert
WordPress
Google Analytics & Tag Manager
Google Suite

Qualifications:

6-7 figure monthly paid media budget experience
B2B technology, hosting, or SaaS experience
Direct response conversion funnel experience
Digital agency market experience
Facebook Ad Certified (or equivalent experience)
Google Ad Certified (or equivalent experience)
Google Analytics Certified (or equivalent experience)

Note: Please fill out the attached above survey to proceed with the process

مہارتیں

MarketAssessment SEMRUSH Caption Translation Social Media Strategist Social Media Marketing Paid Media Management

نوکری کی تفصیلات

صنعت:

انفارمیشن ٹیکنالوجی

شعبہِ افعال:

مارکیٹنگ

کل عہدے:

1 اشاعت

نوکری کی شفٹ:

پہلا پہر

نوکری کی قسم:

مستقل

محکمہ:

Information Technology

نوکری کا مقام:

اسلام آباد, کراچی, لاہور, پاکستان

جنس:

کوئی ترجیح نہیں

کم از کم تعلیم:

بیچلرز

کیریئر کی سطح:

تجربہ کار پیشہ ور

کم از کم تجربہ:

5 سال

اس سے پہلے درخواست دیجیۓ:

ستمبر ۱۰, ۲۰۲۲

تاریخِ اِشاعت:

اگست ۰۹, ۲۰۲۲

Gaditek

انفارمیشن ٹیکنالوجی · 601-1000 ملازمین - اسلام آباد, کراچی, لاہور

پیروی کریں

Founded in 2008, Gaditek is a new age technology company that believes in employee-centricity. Over the past decade, we have grown from a team of 3 people and 1 product to over 550 employees, 15 internationally recognized brands in 7 different industries including Managed Cloud Services, Cyber Security, VbaaS, Athleisure, Lifestyle, Media & Publications, and Financial Services. At Gaditek, our employees choose to question and are expected to question everything around them, and then find ways to do things differently. The result? Amazing people, great teams, awesome business units, and people-centric culture that always end up going to new and unknown places.