یہ کمپنی اب اس نوکری کیلیۓ مزید سی ویزنہیں لے رہی۔

Product Marketing Manager

Gaditek

ایک سے زیادہ شہر، پاکستان

درخواست بھیجیں

اگست ۰۹, ۲۰۲۲ شائع ہوئی 213 نے دیکھا

Role Overview

We are looking for a driven Product Marketing Manager who will be responsible for go-to-market activities, competitive intelligence, messaging and positioning of our products in ways that will strengthen our brand and boost growth.Reporting to the Manager of Product Marketing, you will be responsible to effectively communicate and collaborate with various internal teams to develop and implement the most engaging and profitable GTM plans to position and promote our products.

You will:

Lead the strategy and/or execution for go-to-market (GTM) plans:You’ll be putting together creative strategic plans driven by insights, driving their execution and rallying people around them to generate explosive growth for your product portfolio.

Coordinate with Product to outline a product timeline
Unlock 2x activations for our Cloudflare Enterprise add-on
Work on new products such as Astra Pro bundle to unlock growth and drive activations
Support the GTM plan for Safe Updates on BETA (from public beta to general availability) to achieve 500 activations within a quarter.

Study deeply the company products or features you will be responsible for to craft compelling messages across marketing channels that differentiate them in the market.

Gain insight into customer use of current products untapped opportunities and buyer personas
Create Product Briefs for new products serving as the source of truth for marketing, sales and other involved stakeholders
Develop use cases and compelling pitches with USPs

Follow and analyze market trends and competition to position products and features.

Maintain competitive intelligence and benchmarking
Competitive Positioning Analysis
Brainstorm and develop product pricing scenarios if/when required.

Collaboration:

Work with various teams (design, content, acquisition, product, sales) to implement communication strategies and create compelling content such as press releases, case studies, videos, demos, website copy and blog posts

Communicate the value of new products and services to the sales and marketing team in the form of sales enablement material:

Battlecards and compelling messaging for email marketing campaigns
Sales one-pagers, case studies, product demo videos

Requirements:

Foundational marketing and campaign management experience of 3-5 years minimum.
Previous working experience as a Product Marketing Manager will be given priority.
MA in Marketing, Communications or similar relevant field would be a plus.
Curiosity.
Outstanding organizational and communication skills are required for the level of collaboration involved with this role.
The ability to prioritize tasks and responsibilities across projects.
The ability to analyze relevant information and make informed decisions.
Outstanding communication & presentation skills for internal or external promotion of our product’s story if/when required.
Attention to detail.

مہارتیں

Quality Control Knitting Product Forecasting Marketing Strategies' Product Diversification Product Marketing

نوکری کی تفصیلات

صنعت:

انفارمیشن ٹیکنالوجی

شعبہِ افعال:

مارکیٹنگ

کل عہدے:

1 اشاعت

نوکری کی شفٹ:

پہلا پہر

نوکری کی قسم:

مستقل

نوکری کا مقام:

اسلام آباد, کراچی, لاہور, پاکستان

جنس:

کوئی ترجیح نہیں

کم از کم تعلیم:

بیچلرز

کیریئر کی سطح:

تجربہ کار پیشہ ور

کم از کم تجربہ:

4 سال

اس سے پہلے درخواست دیجیۓ:

ستمبر ۱۰, ۲۰۲۲

تاریخِ اِشاعت:

اگست ۰۹, ۲۰۲۲

Gaditek

انفارمیشن ٹیکنالوجی · 601-1000 ملازمین - اسلام آباد, کراچی, لاہور

پیروی کریں

Founded in 2008, Gaditek is a new age technology company that believes in employee-centricity. Over the past decade, we have grown from a team of 3 people and 1 product to over 550 employees, 15 internationally recognized brands in 7 different industries including Managed Cloud Services, Cyber Security, VbaaS, Athleisure, Lifestyle, Media & Publications, and Financial Services. At Gaditek, our employees choose to question and are expected to question everything around them, and then find ways to do things differently. The result? Amazing people, great teams, awesome business units, and people-centric culture that always end up going to new and unknown places.