The Digital Manager will lead the strategy development and delivery of digital marketing campaigns to various audiences across multiple digital channels. These channels include web content, mobile, email, SEM, SEO, social media and onsite display ads
Devising strategies to drive online traffic to the company website
Revamping and making improvements to the website
Developing and managing digital marketing campaigns
Managing the social media strategy for the company.
Managing online brand and product campaigns to raise brand awareness.
Improving the usability, design, content and conversion of the company website
Responsibility for planning and budgetary control of all digital marketing
Evaluating customer research, market conditions and competitor data.
Review new technologies and keep the company at the forefront of developments in digital marketing. Manage marketing campaign strategy and content development and delivery across multiple web sites and other digital channels.
Strong understanding of current online marketing concepts