•         Evaluate and understand the market size of the Industry

•         Evaluate and understand the industry trends to identify the business opportunities

•         Understand the product wise industry trend

•         Understand the growth trends

•         Understand the segment-wise growth/decline trend of the industry

•         Responsible for Budgeted GC (Gross Contribution)

•         Responsible for Budgeted NC (Net Contribution)

•         Look after complete OOH campaign

•         Look after complete Brand Activation programs of the brand portfolio

•         Plan and execute all marketing events

•         Conceive idea for new product development based on market opportunity and consumer demand/consumption trends

•         Coordinate with all the relevant departments like Supply chain, QC, R & D, Production, Finance, Sales and procurement for its smooth execution

•         Ensure effective launches based on product development and Brand extension strategy as and when required

•         Ensure effective re-launches in existing product mix based on product development

•         Handle all Qualitative and Quantitative researches related to assigned brands

•         Conduct the product-based focus groups

•         Retail Audits Analysis

•         Communication concept testing researches

•         Keep track and evaluate the sales performance of the individual brand on a monthly basis

•         Keep liaising with sales department to improve the sales performance

•         Coordination with sales department for sales forecast

•         Give suggestion in the compilation of sales forecast as per the market potential

•         Weekly market visit to be made

•         SWOT Analysis of assigned brand and competitors brands to be made

•         Price tracking to be made

نوکری کی تفصیلات

شعبہِ افعال:
کل عہدے:
1 اشاعت
نوکری کی شفٹ:
پہلا پہر
نوکری کی قسم:
نوکری کا مقام:
Port Muhammad Bin Qasim, کراچی, پاکستان
جنس:
کوئی ترجیح نہیں
عمر:
25 - 40 سال
کم از کم تعلیم:
ماسٹرز
ڈگری کا عنوان:
MBA
کیریئر کی سطح:
تجربہ کار پیشہ ور
تجربہ:
5 سال - 7 سال
اس سے پہلے درخواست دیجیۓ:
اپریل ۲۳, ۲۰۱۸
تاریخِ اِشاعت:
مارچ ۲۲, ۲۰۱۸

IFFCO Pakistan (Pvt) Limited

(FMCG) تیزی سے آگے بڑھنے والی اشیاء · 601-1000 ملازمین - کراچی

IFFCO is a United Arab Emirates based business conglomerate that manufactures and markets a well integrated range of mass-market consumer products. It entered Pakistan in the year 2005, by acquiring two companies Evian and BOT on January 16, 2006. IFFCO Pakistan began its sales operations in the month of May 2006, by launching and actively marketing its various international brands in major household categories. The brands are namely, Golden Sun and Aghaaz in the cooking oil and banaspati ghee category. Later, other brands in the same category were launched as well, such as Evian targeting institutions, and Sunny cooking oil with a new packaging innovation targeting the pouch consumers segment of the market. Moreover, it is also engaged in trading of other food categories such as frozen foods and edible oils to major institutions across the nation. The Food Services Department markets the IFFCO products to the institutions in specialized SKU packs. Their major contribution comes from supplying oil and fats to HoReCa (Hotels, Restaurants and Cafes).

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