Please turn on your javascript Brand Manager Job, Lahore, Mitchells Fruit Farms Limited - ROZEE.PK

اس نوکری کیلیۓ درخواست دیجئے

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نوکری کی تفصیل

We are looking for experienced Brand Managers with a successful track record in the FMCG industry. In depth understanding of food and confectionary categories, experience of branding, product development, launches and management of brands over the life cycle are core competencies for the job.Candidates who are passionate about consumer marketing and have designed and delivered innovative marketing campaigns will find an exciting work environment, challenging growth opportunities and rewarding career with Mitchell’s Fruit Farms.

Responsibilities:

•             Analyze how our brand is positioned in the market and crystallize targeted consumers insights

•             Take brand ownership and provide the vision, mission, goals and strategies to match up to

•             Translate brand strategies into brand plans, brand positioning and go-to-market strategies

•             Lead creative development and create motivating stimulus to get targeted population to “take action”

•             Establish performance specifications, cost and price parameters, market applications and sales estimates

•             Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)

•             Coach the team and get the best from everyone

•             Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues

•             Oversee marketing and advertising activities to ensure consistency with product line strategy

•             Monitor product distribution and consumer reactions

•             Anticipate bottlenecks

•             Brainstorm new and innovative growth strategies

•             Align the company around the brand’s direction, choices and tactics

Requirments:

•             Proven working experience as brand manager

•             Drive for results and leaderships skills

•             Excellent understanding of the full marketing mix

•             Highly creative with ability to think out of box

•             Experience in identifying target audiences and devising campaigns that engage, inform and motivate

•             Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management

•             Strong analytical skills and data-driven thinking

•             Advanced communication and interpersonal skills

•             Up-to-date with latest trends and marketing best practices

•             Comfortable working with numbers, metrics and spreadsheets

•             Excellent command of the English language

نوکری کی تفصیلات

شعبہِ افعال:
کل عہدے:
3 اشاعت
نوکری کی شفٹ:
پہلا پہر
نوکری کی قسم:
مستقل
نوکری کا مقام:
جنس:
کوئی ترجیح نہیں
کم از کم تعلیم:
بیچلرز
ڈگری کا عنوان:
Qualification in Marketing from leading Business Schools in Pakistan and abroad are a pre-requisite.
کیریئر کی سطح:
تجربہ کار پیشہ ور
کم از کم تجربہ:
5 Years (Experience of working with marketing and specially in brand management. Experience of FMCG will be an added advantage.)
اس سے پہلے درخواست دیجئے:
نومبر ۲۰, ۲۰۱٦
تاریخِ اِشاعت:
نومبر ۰۷, ۲۰۱٦
کم معلومات دیکھئے نوکری کی مکمل تفصیلات پڑھیں

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Mitchells Fruit Farms Limited

تیزی سے آگے بڑھنے والی اشیاء (FMCG) · 301-600 ملازمین - لاہور

Mitchell’s is the oldest food company in Pakistan. It was established in 1933 by Francis J. Mitchell under the name of Indian Mildura Fruit Farms Ltd. After the country gained independence in 1947, the company's name was changed to "MITCHELL’S Fruit Farms Ltd." with the brand name of "MITCHELL’S". ...مزید پڑھیں

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