Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.
Seek and provide information to help companies determine their position in the marketplace.
Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.
Measure the effectiveness of marketing, advertising, and communications programs and strategies. Forecast and track marketing and sales trends, analyzing collected data.

Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
Develop graphics and layouts for product illustrations, company logos, and Internet websites.

Collaborate with marketing & sales staff (Dubai) to integrate and implement marketing strategies across multiple sales channels.
Make recommendations for markdowns and promotional activity to help achieve targeted inventory and sales goals.
Responsible for managing the merchandise and selecting items for product line review in partnership with Merchants.
Define product requirements based on market research analysis & sales data in collaboration with design and manufacturing staff and took measurements to forecast growth and merchandising opportunities.
Performed various administrative duties, including managing the SKU life cycle, coordinate sales or other promotional strategies with merchandising operations, or inventory control staff.
Collaborated with internal departments, such as Business Development, Finance, Inventory and Material Management.

Plan and direct marketing campaigns & optimized content for the website and social media platforms - Facebook & Instagram.
Coordinate & participate in promotional activities or trade shows (TEVTA), working with developers, advertisers, or production managers, to market products
Resolve customer complaints regarding sales and service (CSR).