خلاصہ

I am an MBA in Marketing from LSE with almost 6 years of work experience in well reputed companies. I aim to become a part of a progressive and well established organization. In light of my expertise and experience I am looking for a better opportunity (preferably a managerial level position) in marketing.

تجربہ

کمپنی کا لوگو
Senior Trade Marketing Executive
Sufi Group of Companies
ستمبر ۲۰۱۵ - موجودہ | Lahore, Pakistan

• Direct reporting to Director Sales and Marketing.

• Implementing Social Media Marketing Strategy, continuous updates on social media platforms for introduction of new products and for creating awareness about health benefits of Sufi products and generating web traffic on the pages.

• Making sales comparisons for BTL campaigns and coordinating with designers for new artworks.

• Designing specific deals and strategies for Simply Sufi XPRS restaurant to increase customer foot fall.

• Designing promotional schemes within the allocated budget for LMT stores to boost sales.

• Surprise market visits for identifying loop-holes in availability of stock, branding and deals with store management for additional shelf spaces.

• Managing and coordinating with vendors for the Pakistan Edible Oil Conference (PEOC) 2017, 2018, 2019.

• Development and execution of marketing campaigns for stores of Simply Sufi XPRS for launching at Bhera Food Forum (Motorway M2) and running different campaigns on social media and outdoor media for creating awareness about the brand and new products.

• Conducting market research through different BTL activities, blind tasting of products, telephonic feedback and direct customer feedback about Simply Sufi frozen products.

• Need Identification analysis.

• Analyzed competitor strategies and developed strategies for our company which helps in boosting sales.

• Developing marketing and sales strategies for different campaigns to capture impressive market share.

• Organized and participated in various exhibitions including Poultry Exhibition, Gulf Food Exhibition, Dawn Lifestyle Expo to build PR and to create brand awareness.

• Developed and executed market campaigns for flagship stores of Simply Sufi XPRS for launching at Emporium Mall and Packages Mall. Ran different campaigns on social media and outdoor media to create awareness about the brand and products during this project.

کمپنی کا لوگو
Customer Service Officer
BankIslami Pakistan Limited
مئی ۲۰۱۴ - اگست ۲۰۱۵ | Lahore, Pakistan

• Worked in retail banking and operations department.
• Main focus on client relationship building,

کمپنی کا لوگو
Business Development Officer
Enrichers Private Limited
دسمبر ۲۰۱۳ - مارچ ۲۰۱۴ | Lahore, Pakistan

• Investment marketing.
• Forecasting of commodities (Gold, Oil and Sliver) via monitoring of Pakistan Mercantile Exchange.
• Generating new prospects.

کمپنی کا لوگو
Internship
اگست ۲۰۱۳ - ستمبر ۲۰۱۳ | Lahore, Pakistan

کمپنی کا لوگو
Intern
اگست ۲۰۱۰ - ستمبر ۲۰۱۰ | Lahore, Pakistan

تعلیم

Lahore School of Economics
ماسٹرز, ماسٹرز ان بزنس ایڈمنسٹریشن, MBA‎
Finance, Marketing (Brand Management, Consumer Behavior)
فی صد 66%
2013
Lahore School of Economics
بیچلرز, , BBA‎
Finance and Marketing
فی صد 80%
2012
Divisional Public School and Inter College Model Town Lahore
انٹرمیڈیٹ / اے لیول, , F.Sc Pre-Engineering‎
فی صد 57%
2008
Divisional Public School Model Town Lahore
میٹرک / او لیول, , Matric in Science‎
فی صد 73%
2006

پیشہ ورانہ مہارتیں

3 سال Branding Experience
4 سال Marketing
2 سال Purchasin
2 سال Social Media Marketing
1 yearCommunications; B2B; Sales
3 سال Competitive Analysis
3 سال establish a rapport with new and existing clients
2 سال Event Marketing Strategy
2 سال Excellent communication skills
3 سال Excellent Verbal and Written Communication Skills
4 سال FMCG Experience
2 سال Market Assessments
3 سال Market Research
4 سال Marketing
2 سال Project Management
2 سال Relationship Management
ایک سال سے کمSolid knowledge of category management
3 سال Team Co-ordination
1 yearTrade Marketing
2 سال Vendor Co-ordination

زبانیں

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