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خلاصہ
An advertising professional with an experience of working with numerous national and international brands. Skilled in account management, carrying out strategic marketing plans and campaigns with notable International advertising agencies.
Driven by challenges and passion to grow and learn. A team player, problem solver, and prioritizing positive outcomes for the brands. A creative at heart, I love helping brands reach their audiences with creative & innovative ideas.
پراجیکٹس
تجربہ
Account Director
Senior Account Manager
Account Lead for Pepsico Flavors and NCBs (7up, Dew, Sting, Mirinda, Gatorade, Slice)
Account Manager
Client Services - Account Lead for PepsiCo, Sabroso and Fatima Group
Account Manager Client Services
Client Services - Account Lead for Shoebox, GO Petroleum
Associate Account Manager
Client Services
Clientele - ShoePlanet, The Bank of Punjab
Client Service Executive
Strategic Responsibilities
-Creating brand awareness via Experiential Marketing techniques for the clients
-Focusing on \"The Big Idea\" that can truly bring Brands to LIFE!
-Being actively involved in the \"Ideation\" for BTL campaigns
-Designing new Brand Activations & Strategies for existing and prospective clients of the firm.
-Participating with creative team to come up with strategically aligned yet unique creative output.
-Inspiring the client to think \"Out of the Box\"
-Ensuring care and satisfaction at all times of business.
-Building strong relations with clients.
-Ensuring timely and proper follow-up for all assigned leads.
Brands Handled
CocaCola, Jazz, United Industries Limited, HBL, MayFair, Prosche, ChenOne, California Pizza, Interwood, MapleLeaf Cement, Telenor, Zong, Caltex-Delo Oil, , TetraPak-Haleeb,
Event : Celebrity & Stage Management at CokeFood Fest, Lahore
Internee
I was responsible for research and development of prospective client pitches and devising strategies to bring clients on board.
Internee
I was given a project to do the survey and identify the reasons behind the high turnover rate of the blue-collar workers and the aspects that were lacking in providing better training to them. And provide the HR department with better training and motivation programs and solutions to overcome the problem.
Internee
I was given a project to share field observations in physical & documentation processes involved in handling of CAN products of CCBPL and study wastage with possible solutions that can contribute to control and hence reduce it.
These finding were documented herewith after a careful analysis of CCBPL KLP Sales Centre through observations and liaison.
