Entrepreneurial personality with an aptitude for creative analysis and new product development skills in luxury, fashion, cosmetics, and lifestyle segment. A creative problem solver with keen attention to detail and successful product marketing and brand development experience. Highly skilled in building a productive relationship with clients, partners, and team members
Extreme Beauty Care Cosmetics is a skin care manufacturing company since 2000. Their target audience was beauty salons, institutes that work for beauty treatments around the world. They have sales distribution network for retail and wholesale Industry nationwide.
• Monitoring and analyzing the business trends across all the POS regarding all 4 skin care brand of EBCC
• Reporting to marketing manager; while leading a team of 5 personnel
• Executed 4 Brand Activation Campaigns that grow the market share by 100%
• Kept the management updated with the competitor’s activities
• Assisted in preparing the annual marketing budgets and budget handling
• Allocation of marketing budgets into effective marketing mix
• Coordinated the effective monthly brand activation campaigns to facilitate key accounts
• Ensuring the right level of stock across all point of sales, to maximize profits; right amount of stock, in right place and at the right time.
• Maintaining coordination with EBCC stakeholders to ensure full awareness of upcoming promotional activities
• Proposed a customer satisfaction survey for improving product and service quality