Product Manager

OUR MISSION, VISION & VALUES

 REZAID’S mission is to challenge the traditional way entrepreneurs develop new technology ideas.

We create strategies to revolutionise entire industries through carefully researched and target-led partnerships.

We design, build and market digital web solutions that have outstanding customer experience.

Our vision is to become Pakistan’s first outsourcing technology company with 1m monthly global views by 2024.

We value our team members, reward their successes, and focus intensely on customer service. 

We are looking for a qualified Product Manager steeped in the knowledge of building products that customers love.

The selected individual will join a fast-paced environment and work with cross-functional teams to design, build and roll-out highly innovative and creative digital media solutions that deliver the company’s ambition, vision and strategy.

You should have in-depth marketing experience, founded upon a passion for digital technologies that includes a wide range of experience embracing design, the importance of how UI/UX and front-end development combine to deliver unparalleled user experiences and customer journeys.

Working in a key role as part of a multi-disciplinary team you will ensure a high level of quality and consistency through all digital marketing channels.

You should be able to provide forward-thinking ideas to build and maintain a strong company web presence. Ultimately, you should be able to drive ALL our digital marketing efforts to achieve our business objectives. 

The successful candidate will have a firm grasp of current marketing tools and strategies and lead integrated, digital marketing campaigns from concept to execution.

The successful candidate will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and within budget.

DUTIES & RESPONSIBILITIES

• Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth
• Create buy-in for the product vision both internally and with key external partners
• Positioning strategies
• Scope and prioritize activities based on business and customer impact
• Work closely with development and digital marketing teams to deliver with quick time-to-market and optimal resources
• Drive clients product/projects including working with public relations team, executives, clients and other project management team members
• Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed
• Act as a product evangelist to build awareness and understanding
• Supervise, plan and execute all digital marketing campaigns, including, SEO/SEM, email marketing, social media marketing, content marketing and Facebook & Google Ads
• Supervise in designing, building and maintaining social media presence across all digital channels 
• Manage and improve online content, considering SEO and Google Analytics 
• identify trends and insights, and optimize performance based on the insights  
• Plan, execute and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience 
•  Research industry-related topics (combining online sources, interviews and studies)
• Write clear marketing copy to promote our products/services
• Generate ideas for new content types
• Write clear marketing copy to promote our products/services
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints

QUALIFICATION REQUIREMENTS 

• Bachelor’s / Master’s degree in a relevant domain from a reputable university. Candidates with product management / project management background will be given preference. 
•  2 - 4 years of working experience in product / project management.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate 
• Up-to-date with the latest trends and best practices in online marketing and measurement 
•  Excellent client-facing, verbal communication skills and writing skills
•  Solid organizational skills including attention to detail and multi-tasking skills
• Strong working knowledge of Microsoft Office (especially Excel)
• Proven track record of managing all aspects of a successful product throughout its lifecycle
•  Proven ability to develop product and marketing strategies and effectively communicate recommendations to senior management
•  Strong problem-solving skills and willingness to roll up one’s sleeves to get the job done
• Skilled at working and communicating effectively with cross functional teams

BENEFITS @ REZAID 

• Rezaid is committed to providing equal learning opportunities and a quality of work-life balance to all its employees.
• Our standard benefits package –available to all staff- includes: 
• Market-leading salary 
• Additional 13th salary cheque  
•  Annual salary increase
• Performance-based bonus payments
•  Bespoke graduate training and mentoring program.
• Quarterly career progression planning
• Medical coverage including life insurance and OPD 
• Provident Fund
• Daily staff lunch
• Regular social events open to all