The Performance Marketing Specialist is responsible for the  management of digital activities across social, search and display platforms. He will plan and execute the paid digital media campaigns as well as manage the optimization and reporting for leading clothing brand of Pakistan for Gulf Region. In collaboration with cross-functional teams, our specialist will be essential to ensuring that integrated digital strategies are aligned with client’s objectives. To be ideal for this role, candidates have already decided on a career in SEM and is highly motivated to continue learning and growing in the field.

Key Accountabilities:

  • Strategize, execute, monitor and manage campaigns across multiple platforms (Facebook, Google Search, Amazon, Twitter, etc)
  • Oversee growth in performance to meet client’s business goals and strategies.
  •  Manage the platform’s daily budgets, billing reconciliation and spend pacing in adherence to allocations and desired return
  • Map ad formats to advertising objectives
  • Manage a test and learn strategy across traffic to drive insight into brand traffic behavior
  • Plan and Optimize landing page testing
  • Report on key performance indicators and lead generation initiatives
  • Create eye-catching and informative pay-per-click text ads as well as continuously implement text ads – A/B testing.
  • Collaborate with data science and marketing teams to discover, test data-driven ways to optimize performance
  • Build Budget Recommendations & Pitch Decks
  • Document campaign evolution to monitor overall performance and identify best practices.
  • Present account reviews internally as well as to clients
  • Explore new opportunities to grow campaigns more efficiently and effectively
  • Test new channels and trends to build credibility, remain competitive and have possess an added value 
  • Ensure a data led approach to all activity, creating a clear test & learn strategy

Qualifications

  • BS/BA in Marketing or any related field
  • Proficient in deriving insights from data, fluent in slicing/dicing data
  • Performance marketing experience highly desirable
  • Proficient with Microsoft Excel, Word, and PowerPoint
  • Basic technical knowledge is a plus (HTML, reading ASP, PHP code...)
  • Knowledge and experience in retargeting/remarketing
  • Experience on Google Ads, Facebook Advertising, Amazon Advertising and  other marketing/media platforms experience a plus

نوکری کی تفصیلات

شعبہِ افعال:
کل عہدے:
3 آسامیاں
نوکری کی شفٹ:
پہلا پہر
نوکری کی قسم:
نوکری کا مقام:
Model Town, لاہور, پاکستان
جنس:
کوئی ترجیح نہیں
کم از کم تعلیم:
بیچلرز
کیریئر کی سطح:
تجربہ کار پیشہ ور
کم از کم تجربہ:
3 سال
اس سے پہلے درخواست دیجیۓ:
فروری ۰۱, ۲۰۲۲
تاریخِ اِشاعت:
جنوری ۰۵, ۲۰۲۲

Rich Media Inc

تشہیر / تعلقاتَِ عامہ · 11-50 ملازمین - لاہور

Are you ready to be part of a cutting-edge digital advertising agency that's shaping the future of the industry? Look no further! Rich Media Inc. is your gateway to a world of innovative and impactful digital advertising solutions. Rich Media Inc. is a leading digital advertising agency and verified partner of Amazon ads, Google ads, and Alibaba ads. Our primary focus is on empowering individuals and businesses by delivering innovative and impactful digital advertising solutions. Through our ad-serving technologies, we enable media agencies, creative agencies, advertisers, and publishers to enhance their digital advertising experience and performance. At Rich Media Inc., we treat our employees as valuable assets. Our team of experts specializes in creating captivating and dynamic banner animations and designs, and we foster a collaborative environment where creativity thrives. We work closely with advertisers, media agencies, and creative agencies to develop cutting-edge display ads, rich media ads, video ads, and gaming ads that exceed clients' expectations and meet specific goals and KPIs. Don't miss this opportunity to be part of an exciting journey where creativity, growth, and success converge. Join Rich Media Inc., and together, we'll shape the future of digital advertising and make your career soar to new heights! Are you ready to take the plunge? Apply now and let your talent shine at Rich Media Inc.!/p

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