· Generate and execute creative ideas for Brand Building, Digital Marketing, Social Media, Analytics, PR, Events & Partnerships
· Responsible for Monthly/Quarterly plans, Marketing Budgets & KPI Monitoring
· Plan, implement and monitor the ongoing company presence on social media (Twitter, Facebook and other social media platforms as per company requirements.)
· Responsible for creative content for all brand presence online and offline (Blogs, Websites, Social Media, Marketing Collateral)
· Develop and implement ATL, BTL campaigns for brand and customers
· Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, etc.)
· Be actively involved in SEO efforts (keyword, image optimization etc.)
· Prepare online newsletters and promotional emails and organize their distribution through various channels
pSamsons Group of Companies, a fast growing National Group involved in many businesses like Education, Mines, Textile, Tobacco, Beverages, Snacks and Confectioneries, invites all dynamic and professional people to be a part of our team. Group has a very well established sales network in Pakistan and are involved in Exports to UAE , West and South African Countries also. The main sponsors of the company belong to Rehman family, which is in business since pre-partition. The attractive point in the group of companies is that all the units established were only equity based and no finances for capital expenditure were obtained from any bank. We have an excellent team and popular figures at all tiers. We consider talented employees as an asset and appreciate productive individuals in our organization. Also we believe in learning, improving and self development along with organizational growth. We recognize the employees who take ownership of their responsibilities as a member of the team and welcome positive minds in our Organization. Hope you would like to be the part of highly motivating and self driven team./p