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Digital Marketing Expert

Access Imaginations

发布 Jul 17, 2017 9 查看

Job Description

Access Imagination was formed early this year, with the potential of Cutting Edge technology. We have many local and international clients in Web & Graphics fields.

Access Imagination has the skills, talent and expertise to reliably deliver professional results. Our mastery encompasses Graphics designing, Web designing & Web development.

We're looking for a talented, enthusiastic Digital Marketing Expert that will lead the strategy development and delivery of digital marketing campaigns to various digital channels SEO/SEM/SMM expert to manage all search engine optimization and marketing activities.

Responsibilities:

Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
Prior SEO experience.
Solid understanding of performance marketing, conversion, and online customer acquisition.
Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool.
Working knowledge of HTML5, CSS3, and JavaScript development and constraints.
Up-to-date with the latest trends and best practices in SEO/SEM & SMM.
Experience working with popular keyword tools (Google, Word Tracker, Keyword Discovery, etc).

What We're Looking For:

Execute tests, collect and analyze data, identify trends and insights to achieve maximum ROI in paid search campaigns.
Developing and managing digital marketing campaigns.
Managing the social media strategy for the company.
Track, report, and analyze website analytics and PPC initiatives and campaigns.
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Optimize copy and landing pages for search engine marketing.
Perform ongoing keyword discovery, expansion and optimization.
Research and implement search engine optimization recommendations.
Research and analyze competitor advertising links.
Develop and implement link building strategy.
Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
Work with editorial and marketing teams to drive SEO in content creation and content programming.
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.
Ad words Campaign Management.
Managed Keyword Research/Analysis & On-Page Optimization.
Competitors Link Building Analysis.
Websites on-page and off-page SEO Monitoring.
Driving Potential Traffic on Websites.
Onsite Analysis using different tools.
Basic WordPress or content management experience.