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PPC / Google Adwords Expert

ASA Solutions

卡拉奇，巴基斯坦

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发布 Nov 18, 2020 17 查看

PKR. 40,000 - 70,000/Month

We're looking for Digital Marketing Lead (PPC, Google ads) Kindly read the job description carefully before you apply.

Job Description

Hands-on experience on performance-oriented Google Ads campaigns and other advertisement mediums like Facebook, LinkedIn, Instagram, Twitter, etc.

• Perform daily account management of pay per click accounts on Google AdWords.

• Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.

• Manage large keyword lists. • Provide creative copy suggestions and graphical ad templates.

• Generate new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.

• Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

• Keep pace with search engine and PPC industry trends and developments.

• Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals.

• Track KPIs to evaluate performance and pinpoint issues.

• Stay up to date with PPC (Pay per click) and SEM (Search Engine Marketing) trends

• Run and optimize different PPC (Pay per click) campaigns, analyze rankings, bid and budget to determine bid adjustment for each keyword based on campaign settings.

• Monitor budget and adjust bids to gain better ROI

• Find ways to reduce the risk of click fraud. • Excellent analytical, organizational, project management and time management skills.

• Must be Google AdWords certified.

• Must have experience in US/UK market.