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Area Sales Manager (Horeca)

Career Consultants Inc.

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Job Purpose:

To develop and maintain relationship with institutions for meeting and exceeding annual sales targets

Key Result Areas:

Achieve budgeted sales revenue by formulating sales plans for institutions
Participate in defining trade marketing and promotional strategies for existing and potential key accounts to generate new revenue streams, further penetrate existing ones, and enhance awareness and interest of key accounts
Explore opportunities and identify new accounts in accordance with sales targets
Lead, Manage& develop day-to-day relationship with assigned accounts
Become a key point of contact with the customer, identifying customer requirements, resolving customer queries and providing them timely information to ensure customer satisfaction.
Identify, organize and participate in promotional activities such as exhibitions, conferences and seminars
Plan, budget and implement various product marketing campaigns for key accounts
Use historical and predictive data and reports to make forecasts and input into sales planning.
Gather and report specific major opportunities and market data and communicate timely, accurate and detailed work orders and progress reports to the management on regular basis
Evaluate customer and market requirements through market research activities as well as competitor strategies through competitive analysis and benchmarking
Manage sales returns as per organization’s policy
Review own sales performance, aiming to meet or exceed targets;

Human Resource Management:

Carry out annual TNA exercise arrange On-Job-Training and Formal Training to meet staff’s training needs and ensure that these training needs are largely met through departmental OJT programs such as Coaching, Multi-tasking, giving Additional Responsibility, Job Rotation, Special Projects or Studies, etc.
Every year, identify employees with High Potential and those with Outstanding, Marginal and Poor performances, for preparing Succession Plan of Key Positions on Regional basis

Job Specification:

Knowledge (Education):

A minimum qualification of graduate business degree from any accredited local or foreign institute.

Experience:

Minimum 3-6 years of sales experience. Out of the total experience a minimum of recent 2-years’ experience at same position of FMCG company is a pre-requisite for the position.

Skills / Competencies: