If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Expert to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
What does a Digital Marketing Expert do?
You should have a strong grasp of Facebook, Instagram, Google, Twitter marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with client and social media managers, and vendors to launch campaigns on time and on budget.
Responsibilities
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Hands on Experience on Experience Facebook and Google Ad management tools
Plan, execute, and measure experiments and conversion tests
Understanding on different types of Ad products provided by google, Facebook .
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Requirements
BS/MS degree in marketing or a related field
Proven working experience in digital marketing
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Working knowledge of ad serving tools (e.g., DART, Atlas)
Experience in setting up and optimizing Google Adwords campaigns
Up-to-date with the latest trends and best practices in online marketing and measurement
Dask Tech is a dynamic web design, development, eCommerce & hosting, ebay & amazon, brand building company offering diverse and wide range of online services to those looking to succeed in today’s global economy./p