• Develop a comprehensive and aligned Strategic Marketing Plan.
  • Assist in the implementation of a strategic plan with the assistance of project managers/stakeholders.
  • Manage branding activities on all digital and conventional media platforms and evaluate new media technologies such as blogs, RSS, video, webcasts etc.
  • Manage the creation of all marketing collateral and sale support tools.
  • Be accountable for measuring and reporting on campaign results.
  • Execute integrated online/offline search engine marketing, advertising, public relations, tradeshows and other campaigns to generate demand % Sales lead etc. 

工作详细内容

全部职位:
1 发布
工作时间:
早班
工作类型:
工作地址:
性别:
男性
最低学历:
硕士
学位头衔:
MBA/MSc/MA in Marketing
职位等级:
资深专业人员
经验:
1年 - 3年
在之前申请:
Nov 21, 2021
发布日期:
Oct 20, 2021

Hi-Tech Lubricants Limited – ZIC Motor Oil

· 601-1000 员工 - 伊斯兰堡

Establishment - 1997 Hi-Tech Lubricants was formed as an Association of Person (AOP) in March, 1997 to market imported lubricants in Pakistan. These Lubricants were imported from YU Kong Ltd (Now known as SK Lubricants Ltd.), South Korea in sealed cartons. During the early days Hi-Tech Lubricants established its own distribution in Lahore and shaped a sales team to educate the local market on the use of synthetic lubricants. Expansion - 2000 After gaining 3 years of experience in Lahore and surrounding areas, Hi-Tech Lubricants felt confident in expanding its team and distribution Network to different regions. Two more offices (Islamabad & Karachi) were established and simultaneous hiring was done to create a sales force to handle local operations of the regions. Central, North and South regions were controlled by Lahore, Islamabad and Karachi offices respectively. By the end of year 2006 Hi-Tech Lubricants had gained 16% market share of the premium passenger car market whilst maintaining a comprehensive distribution network across Pakistan. Joint venture - 2007 In 2007 Hi-Tech Lubricants went into a tri-party joint venture between SK Lubricants, South Korea and Pertamina, an Indonesian State Oil company. The key attribute of this joint venture was to market and distribute Pertamina’s Group I mineral base lubricants in Pakistan. ISO certification - 2010 In 2016 Hi Tech Lubricants became an ISO certified company and delivered as per 9001:2015 quality standards. Hi Tech Lubricants followed structured principles to engage with the customers, sold the product and retained brand sustainability. The channels for Supply Chain and Sales became risk free with more than 400 dedicated field force & support team offering satisfaction at the doorstep of customers. Going Public - 2011 In 2011 Hi-Tech Lubricants partnership (AOP) was bought over by Hi-Tech (PVT) Limited and converted into a Public Unlisted corporate. Stone laying ceremony of Blending plant - 2013 The idea of setting up a state of the art blending plant in Pakistan was conceived in 2013. Stone laying ceremony was conducted by senior vice president of SK Lubricants along with the board of directors of Hi-Tech Lubricants Limited. This started a new era for Hi-Tech Lubricants Limited converting from a trading unit to manufacturing concern. During that year a lot of effort went into planning, designing, procuring and establishing the right mix for local manufacturing. Onwards - 2016 Hi- Tech Lubricants Limited is catering the Retail & Industry sector, after the completion of Hi- Tech Blending Plant we will be able to supply Lubricants to the Government sector also. Local production will also cater to the needs of end customers and will be able to produce packages they desire. We take great pride in the maintenance of a strong business relationship with our trade/ distribution network. We conduct technical awareness seminars periodically to ensure the connectivity of all trade partners with the brand and to gather feedback form the core stakeholders for process improvements. Outreach and availability at over 20,000 retail outlets, Wash Stations, Transporters etc. Sales and technical force of over 175 across Pakistan in all 5 provinces as well as AJK. Over 300 Distribution vans are indulged to do door to door delivery for customers. HTLL also maintains adequate stocking in our warehouse as well as with our distributors, which guarantees inexhaustible availability and is currently providing a wide range of products that covers the needs of major business segments.

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