Brand Management:

  • Establish a brand’s positioning strategy in line with the Hundred Alpha’s goals and objectives
  • Integrated communication strategy for improving brand value and brand preference
  • Effective media management and optimization of maximum available resource
  • Develop, organize and managing of all marketing, advertisement and promotional personnel and activities
  • Understanding of services offered, its positioning and brand management backed by a good understanding of brand using integrated communication tools
  • Formulating business plans for the overall growth and achievement of top and bottom-line profitability
  • Ensure that all brand building strategies / exercise are enforced in all events and in all territories
  • Liaison with Media Groups to establish effective brand-specific communication methodologies

Promotions & Events:

  • Identify the upcoming events for promotions and marketing activities
  • Plan and implement promotions and event strategies for the available projects
  • Ensuring that all the marketing materials need for promotions are designed and deliver
  • to the field within the defined timeframe and with the approvals necessary, providing
  • sufficient time at the event to oversee which improvement have to be made.

Out Door Media Planning:

  • Make sure our outdoor broadcast services are at the best positions (bill boards /
  • hoardings)
  • Ensure time period and minimum timeline of specific project are achieved
  • Ensure that the outdoor media communication is placed with photographs and captions
  • Ensure consistency in the brand image
  • Provide innovative solutions and proposals for new POS materials for specific service or project.

 Media Groups Management

  • Plan and coordinate with media group / agencies for media buying
  • Track advertising maintained with the media groups / agencies
  • Evaluate the success of advertising campaigns and take corrective steps
  • Set agency deliverables about the communication strategy
  • Ensure utilize internal manpower to achieve quality output

Budgeting & Planning:

  • Prepare the annual marketing budget for HA in consultation with the top management
  • and assign resources to specific services or projects with the break up in terms of
  • campaign, print media and etc.
  • Prepare annual marketing calendar and Product specification catalogs
  • Review the budgets and make recommendations to the management as deemed
  • necessary.

工作详细内容

全部职位:
1 发布
工作时间:
早班
工作类型:
工作地址:
SMCH Shahrah-e-Faisal, 卡拉奇, 巴基斯坦
性别:
没有偏好
年龄:
28 - 45 年
最低学历:
学士
职位等级:
部门主管
经验:
4年 - 6年
在之前申请:
Apr 16, 2020
发布日期:
Apr 01, 2020

Jagah Online

· 11-50 员工 - 卡拉奇

ppJagahonline is a product of Hundred Alpha Pvt. Ltd. Hundred Alpha Pvt. Ltd. is a joint venture between Hatch Techs Pvt. Ltd., a Dubai based company and E-Creatorz, a leading software house in Pakistan. The company is providing a cloud based solution by the name of "Hundred Alpha" to bridge the gap and promote the use of advancement in technology in the real estate industry. The platform provides a turn key solution for property management, property listing, scheduling, book keeping and advertising for the real estate industry stakeholders./p/p

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