Reporting To: Director Commercial
National Sales Manager:
This key position is the custodian of national sales, ensuring the adequacy of sales-related equipment or material.
Aligning and implementing the Sales strategy to generate the company’s revenue.
Contribution to the Group:
Without the Sales Function, the company will not exist.
Top-line revenue is this role’s responsibility across Pakistan. NSM has a direct contribution towards business success.
Principle Responsibilities:
These are the primary role accountabilities.
As the company is a group conglomerate, it is possible that further role enrichment will take place through secondary tasks.
Business Development & Commercial Growth:
•Ensure on a monthly and yearly basis that primary and secondary/ weighted and numeric sales targets are met
•Identify territories to enter and grow business
•Increase business presence in current territories
•Identify strong and weak territories then develop them accordingly
•Leverage on the Sales Information System (SIS) reports to adjust strategy and take relevant action
Market Pulse & Engagement
•Complete market visits to conduct mystery shopping and identify any gaps in campaign quality
•Increase market share combining the sales and marketing strategies
•Ensure product visibility in retail outlets
•Identify opportunities for promotions and consumer engagement
Inventory & Distribution Management
•Maintain smooth product distribution for the customer to receive inventory on time
•Develop distribution networks and identify distributor potential•Implement sales strategy and course correct teams as needed
Accounts Management & Budgeting
•Collect account receivables from customers
•Oversee cash collection•Support forecast and budget activities•Ensure teams are operating within budgets
Per Person Productivity (PPP)
•Ensure talent are upholding the company's Code of Conduct and Values
•Raise PPP by empowering and overseeing individuals instead of micromanagement
•Develop teams based on strengths and create role models for talent to inspire one another
•See that the talent live and build upon the company's culture positively
Continuous Improvement & Efficiencies
•Continuously improve on current SOPs
•Oversee talent adherence to business standards
•Increase operational efficiency through innovation
•Respect own time and other's time by being time sensitive
About the Function
- One of the largest departments, Sales is the team directly behind the company's growth and success.
- The team is spread across the nation with a vast network. Identifying new customers, managing current ones, and leveraging relationships are key to success.
- The Sales team often collaborates with Marketing to oversee brand integrity, visibility, and campaigns are aligned
- . Sales also work closely with Distribution and Supply
- Chain to ensure customers receive their product in time.
- Full of growth and opportunity, this department is always on the move for bigger challenges.
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