Aga Khan University Hospital (April 2019 - Present)
Assistant Manager - Marketing and Communications
●Conduct different need-based research studies including primary, secondary, pricing and landscapes as requested by service lines. ● Analyze and finalize 52 Patient Satisfaction Surveys (PSS) reports on quarterly basis which are then shared with all service lines. ● Carry out in-depth analysis for service lines when needed. ● Analyze physician-wise satisfaction data for each service line. ● Lead a team of 4 research assistants who conduct telephonic surveys on a daily basis. ● Evaluate the performance of research assistants against their set KPIs on monthly and quarterly basis (completed the KPIs development project successfully in 2019 which was then executed successfully from 2020 onwards) ● Prepare daily, weekly and monthly competitive insights report for senior management. ● Involved in recruitment process of team (Associates and Research Assistants) by shortlisting resumes, designing and conducting tests and interviewing candidates. ● Developed a Gantt chart (project tracking) document to keep track of all important projects going on in the team which is updated on weekly basis.
ICS Group of Companies May 2017 - April 2019
Manager - Marketing & E-commerce
● Planned and executed marketing activities/awareness programs in hospitals and taking feedback from doctors. ● Provided training to newly hired APMs and Assistant Managers. ● Created content and designing options for brochures/drop cards for sales team who visit doctors on a daily basis. ● Held meetings with management of NGOs for CSR-related initiatives through collaborations. ● Devised monthly, quarterly and annual merchandizing plan on vendor boarding. ● Field visits were done to meet and bring on board different vendors for the e-commerce platform. ● Conducted weekly data analysis to monitor growth of vendors and list of SKU's received.
Chemonics International Inc. USAID Firms Project May 2013- Aug 2014
Associate - Value Chain Development
● Managed and updated the sector budget on monthly basis using Gantt chart ● Updated dashboard for sector (agricultural implements manufacturing) to evaluate performance of 30 technical consultants and review progress for 18 beneficiary units. ● Coordinated with internal departments, technical consultants and beneficiary units for timely execution of activities and events planned. ● Provided input on internal documents; biweekly, monthly and annual reports. ● Approved traveling plans, expense sheets, timesheets and trip reports of consultants. ● Used Inpage Software to compose messages in Urdu to facilitate beneficiary SMEs. ● Represented my sector to create awareness through events such as "Dawn Expo" (at Expo Center). ● Assisted supervisors in preparing TPARs and procuring technical equipment for the beneficiaries. ● Prepared documents for Senior Technical Review Committee meetings prior to closeup of the project. ● Facilitated compilation & documentation of important data, contracts and delivery reports of consultants during external auditing. ● Assisted in the developing the "Workforce Development in South Punjab" study by analyzing raw data provided by consultants along with writing the literature review.