概要

I am a process orientated individual with 6+ years experience of maximizing sales and brand awareness of recognizable brands through effective marketing research and planning. Development of brands through effective marketing plans by utilizing traditional (ATL, BTL) and digital (TTL) platforms is the true essence and direction of my career.

工作经历

公司标识
Invigilator
British Council
Feb 2021 - 代表 | Lahore, Pakistan

Freelance role
Conducting invigilation of exams organised under british council
Facilitating students on the venue

公司标识
Visiting Lecturer
Qarshi University
Sep 2019 - 代表 | Lahore, Pakistan

Delivering lectures, tutorials and conducting seminars and workshops
Developing curriculum
Arranging industrial visits of students

公司标识
Manager Marketing
CFE GROUP OF COLLEGES
Apr 2019 - 代表 | Lahore, Pakistan

Marketing plans
ATL and BTL planning and execution
Social media handling
Media push through social media
Marketing support activities (PoS material, websites)
Customer support
Event management

公司标识
In charge Marketing
Qarshi University
May 2015 - Apr 2019 | Lahore, Pakistan

Marketing plans
Liaising with strategic business partners
Handling of media agencies for execution of marketing activities
Coordination with centralised marketing department of Qarshi Industries pvt ltd.
Content development of marketing support materials

学历

University of Central Punjab (UCP)
哲学硕士, MBA/MS‎
Marketing, Supply Chain Management
Completed
2015
COMSATS Institute of Information Technology
硕士, , BBA Hons‎
Marketing
2013

技能

熟练 Aggressive Marketing
熟练 Brand Awareness Programs
熟练 Brand Resonance
熟练 Content Development
熟练 Content Optimization
熟练 Customer Segmentation Strategy
熟练 Digital Marketing
熟练 Export Development
熟练 Holistic Marketing
熟练 Integrated Marketing Communications
熟练 Marketing Management
熟练 OOH Advertisement
熟练 Relations Management
熟练 Social Media Handling
熟练 Social Media ROI
熟练 Website Management

语言

熟练 乌尔都语
熟练 英语

Umer 联系人

Shazia Gillal
Faysal Bank Limited