概要

Worked as Corporate Communications Officer in Head Office, Froebels International Schools for over 5 years and was responsible for;

·         Editorial direction, design, production and distribution of all print and e-publications like Newsletters, Yearbooks, Handbooks, School Magazines, Prospectus, A Level Admission Pack, Calendars, flyers etc

·         Coordinating the appearance of all print and electronic materials such as letterhead, use of logo, brochures, advertisements etc

·         Websites’ management and content development; developed new content for the re-launch of Froebel’s official website (http://froebels.edu.pk/)  and Froebel’s Daycare website (http://froebelsdaycare.pk) as well as updating the content

·         Managing and regularly updating social media handles; twitter, all the official Facebook pages, Froebel’s International School (the official page), Froebel’s Daycare and Froebel’s International School Alumni as well as running FB ad campaigns for promoting events, Daycare facility other promotions with Digital Marketing Team

·         Compiling, collecting information, editing, proofreading write-ups for school’s staff achievements/accolades and publishing monthly E-Newsletters etc

·         Artwork shortlisting, write-ups editing for maintaining schools’ calendar liaised with  commemoration of all international days/national events as well as school’s major yearly events and activities/ holidays’ announcements etc

·         Handling all external and internal relations including brand management and marketing of school major events

·         Liaise with media to ensure coverage of all sports as well as other major events

·         Fundraising for Froebel’s CSR initiatives and sponsorship for school events

·         Worked closely with Head Office photographer for relevant and appropriate pictures to maintain a high-res quality stock of pictures used for publications, social media as well ads/marketing purposes

·         Reviewing and updating the handbooks incl Discipline policy, Daycare Handbook and ensuring implementation of SOPs

·         Managing the school’s e-communication i-e [email protected], [email protected]

·         Gathering periodic information, responding to external & internal stakeholders’ queries and complaints effectively and efficiently, ensuring timely solutions of their problems

·         Handling queries and complaints on toll-free number