° Minimum of 3 years of search engine optimization and pay-per click experience.
° Must have knowledge of Google Adwords, Yahoo Search Marketing and MSN AdCenter.
° Ability to perform research, analyze websites, document changes, and make decisions regarding optimization approach.
° Ability to compile and analyze search data and metrics and make decisions regarding campaign direction.
° Ability to perform click through rate, conversion, spend and creative analysis to identify growth/optimization opportunities.
° Excellent Microsoft Office skills.
° Web programming skills are a plus but not required.
° Minimum of an Associates degree; Bachelors preferred.
° Strong oral and written communication skills.
° Excellent analytical skills.
° Comfortable interacting with C-level executives.
° Outstanding customer service skills.
° Ability to work independently and within a team environment.
° Strong independent decision-making, organizational, planning and problem-solving skills.
° Sales experience is preferred.
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