Sr. SEO / PPC Specialist

Soliton Technologies 已验证

拉合尔 巴基斯坦

发布 Dec 26, 2020 135 查看

PKR. 70,000 - 150,000/Month

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职位介绍

  • Manage both on-site and off-site SEO for the company.
  • Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
  • Manage of organic search engine performance and goal-setting based on site impressions, clickthrough rates, traffic, and conversions.
  • Stay up-to-date with the latest trends and changes with SEO and major search engines.
  • Manage the strategy and setup of all paid campaigns.
  • Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, Google Tag Manager and Google Ads.
  • Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition.
  • Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.
  • Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs.
  • Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

工作详细内容

全部职位:
2 发布
工作时间:
中班
工作类型:
工作地址:
Thokar Niaz Baig, 拉合尔, 巴基斯坦
性别:
没有偏好
最低学历:
学士
学位头衔:
MBA Marketing
职位等级:
资深专业人员
经验:
3年 - 7年
在之前申请:
Jan 27, 2021
发布日期:
Dec 26, 2020
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Soliton Technologies

· 11-50 员工 - 拉合尔

Soliton Technologies is a healthcare IT/software development company operating since 2005 an international healthcare technology solution delivering to hospital systems, national governments, with several leading EMR/EHR vendors and multi-million member insurers. Soliton Health facilitates medical i ...阅读更多

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