Posted Mar 17, 2021 1 views
The Marketing Manager is responsible to create and execute focused marketing campaigns to generate more leads, working closely with and supplementing the efforts of Sales, getting the right message out to the right audience. He will aim to maximize profits through developing sales strategies that match customer requirements and promoting products, services, or ideas
- Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and mark-up factors.
- Formulate, direct and coordinate marketing activities and policies to promote products and services, working with business unit leads and senior management.
- Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.
- Compile promotional material describing and promoting product or service offerings for direct marketing material and online marketing.
- Plan and execute strategies for lead generation and increased exposure of A&A Management Consulting products/Services and increase traffic on related online media.
- Coordinate participation in promotional activities and trade shows, working with business unit leads, sales teams, designers to develop material for marketing products and services.
- Initiate market research studies and analyze their findings, communicate insights gained to relevant business unit lead/salesperson and incorporate findings in marketing operations to create more focused and targeted marketing campaigns.
- Looking after the company’s image, brand, and also it's standing within the market place
- To drive business growth through existing clients, developing a proactive action plan
- Identifying target market, potential customers and creating targeted campaigns to engage them
- Ensure and manage the effective flow of communication from the company to its target audience, devise strategies and promotional campaigns to execute it.
- Consulting clients and team leads about campaign requirements and objectives
- Liaising with senior management, team leads, suppliers, and staff in the creation and administration of campaigns and the co-ordination of associated work.
- Formulating and executing marketing strategies within agreed timescales and budgets
- Monitoring performance; analyzing, interpreting, and presenting results
- Delivering ideas and final products to senior management, team leads, and clients for review
- Compiling and distributing financial and statistical information
- To continue to monitor and review the processes and skills of the team ensuring the clients receive the best-in-class service.
Skills
Job Details
A&A IT Sevices
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