Posted Dec 24, 2021 14 views
We are seeking an experienced and proven SEO expert who has the experience and a track record of delivering stellar results for clients, in particular being responsible for executing day-to-day performance marketing strategies for our clients from the Hospitality, Tourism, and technology industries. You will also be responsible for the analysis of the content creation strategy, perform SEO audits, competitor analysis along with the SEO team. You would be managing multiple websites, so efficient time management skill is key for this position.
Responsibilities
- Keyword Research
- Develop and implement link building strategy
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Requirements
- Proven SEO track record.
- Proven SEM experience managing PPC campaigns across Google and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Experience with A/B and multivariate experiments
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
Skills
Job Details
Advent Interactive
Redefining Web, Social Media & Mobile With our head office in Karachi, Pakistan and sales offices in United Kingdom & Malaysia, Advent Interactive is the leading interactive Web & Digital Marketing Agency that fulfills your Web & Mobile Application development needs. Having assisted a plethora of businesses enjoy unsurpassed search engine rankings, our expertise has not only strengthened but expanded. From simple blogs, websites, to robust eCommerce stores to directory websites, we’ve done it all, and our journey just keeps on protruding forward. We work with nothing less than the best, and each of our team members are masters of their own domain, which simply translates to our clients achieving their objectives for their business. Glimpse of our Services: - Web Design - E-Commerce Web Design - Corporate Web Design - Responsive Website Design (RWD) - Web Site Development - Hotel Website Design - Travel Web Design - Facebook Apps Development - Website Marketing - Website Audit Verticals Served - Travel & Tourism - Real Estate - Fashion Industry - Construction Industry - Educational Institutes - Hospitality - Health & Medicine - Oil & Gas - NGOs and Charities - Professionals – Consultants - Entertainment
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