We are looking for an experienced, passionate and creative Digital Media Manager to join our team. As a Digital Media Manager, you will be responsible for developing and implementing social media marketing strategies in order to increase online presence and improve marketing and sales efforts of our clients. You will be working closely with Marketing and Sales departments. Your duties include planning campaigns, analyzing metrics, and identifying trends.

  • Develop, implement and manage our social media strategy can also define most important social media KPIs.
  • Manage and oversee social media content.
  • Measure the success of every social media campaign.
  • Stay up to date with latest social media best practices and technologies.
  • Use social media marketing tools such as Buffer to create and maintain the client’s brands.
  • Collaborate with Marketing, Sales and Product Development teams.
  • Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  • Communicate with industry professionals and influencers via social media to create a strong network.
  • Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements.
  • Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
  • Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity.
  • Participate in forming effective paid search strategies.
  • Launch and optimize various PPC campaigns
  • Monitor budget and adjust bids to gain better ROI.
  • Produce reports for management (e.g. dashboards).
  • Find ways to reduce risk of click fraud.

Qualification and Requirements:

  • 3-4 years of experience as a Social Media Specialist and SEM
  • Social Media Strategist using social media for brand awareness and impressions
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, and other social media best practices
  • Well experience to manage paid campaigns on Google ads, bing ads along with other paid network including display and marketing
  • Well experience to Create reports on Google data studio
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Township, Lahore, Pakistan
No Preference
Minimum Education:
Career Level:
Experienced Professional
3 Years - 4 Years
Apply Before:
Apr 04, 2023
Posting Date:
Mar 03, 2023
Diversity Inclusion:
We value diversity of our employees. All qualified applicants will receive fair consideration without regard to genders or socio-economic backgrounds.

Work Environment

Supervisor’s gender:
Percentage of female coworkers:


BPO · 11-50 employees - Lahore

Wapda Town

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