Their work includes:

  • Ensure effective management of company’s accounts on social media
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track down, report, and analyze websites and PPC initiatives and campaigns
  • Manage campaign expenses while staying within the on budget,
  • Estimate monthly and quarterly costs and reconciliation discrepancies in coordination with marketing head.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitive advertising links
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Identify trends and insights, and optimize own performance based on the insights
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Audit and analyze social media presences, including digital advertising costs and returns
  • Develop company’s websites while ensuring best SEO practices
  • Strictly abide by the rules and policies of the organization

Qualifications and Skills

Requirements include:

  • Proven SEO experience
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • In-depth experience with website analytics tools (e.g, Google Analytics, Web Trends)
  • Experience with bid management tools (e.g., Click Equations, Search Ignite)

Job Details

Total Positions:
5 Posts
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Career Level:
Experienced Professional
Experience:
2 Years - 7 Years
Apply Before:
Dec 05, 2019
Posting Date:
Nov 04, 2019

Al-Bari Group Of Companies

Real Estate/Property · 11-50 employees - Islamabad, Rawalpindi

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