We are looking for an innovative marketing manager with experience in brand management and creatives to execute our marketing plans and communication strategies across all channels, and manage a team of marketing professionals. We usually develop everything in-house - so creativity, analytical thinking, team management is all needed. This candidate must be able to thrive in a fast-paced environment with a “roll up your sleeves” attitude and entrepreneurial spirit. The incumbent must have a strong understanding of consumer insights, customer personas, brand strategy, and positioning.

This position will be tasked with 3 main objectives:

1. Execution of Marketing & Brand Campaigns - Conceptualize, Plan & Execute

2. Create Brand Identity of existing brands

3. Lead the development of all brand and communication assets - Digital & Offline media including videos, banners, GIFs, OOH, Radio Ads etc.

What you roughly look like as a professional:

Experience:

  1. Preferred 5+ years experience in driving brand management at start-ups, early-stage organizations, or any digitally-driven large organization
  2. Experience in brand strategy - knows how to create brand stories, build narratives, and drive brand engagement
  3. Entrepreneurial Spirit: live and breathe the business. Experience in scaled startups is a plus.
  4. Creative: Eye and thought for world-class design, and preferably a passion for the Urdu language
  5. Analytical and Adaptive: should be great at analytics, segmentation and data-driven decision-making

Personality:

  1. Attention to detail, obsessive, and with grit
  2. Public speaking & story-telling abilities

Job Details

Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Department:
Digital
Job Location:
Gulberg 2, Lahore, Pakistan
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
3 Years
Apply Before:
Sep 12, 2022
Posting Date:
Aug 12, 2022

Al-Khair Gadoon Ltd

Manufacturing · 201-300 employees - Lahore

pSince 1980, Al-Khair Group has been providing carefully engineered products for the highest levels of comfort to create a sleep environment that is suitable for all. By conducting detailed researches on the sleeping patterns of all ages, we master the art of giving you a restful sleep throughout the night. Innovating from an industrial partnership with Shell (Singapore) & BASF (Korea), Five Star Foam has now become a household name. Our outlook revolves around ensuring our customers’ health, which cannot be attained without a healthy sleeping pattern. Our customer is not in our store to look at a sea of white rectangles; they are there to find a better night’s sleep, to wake up without pain and to aid in their better tomorrow and this is our sales culture. Our vision has always been focused at providing a good night's sleep. When you buy from us, you're not only buying the highest quality products made with care and excellent craftsmanship but also and more importantly, a restful slumber. Five Star has gradually made its name in the market and is now considered one of the most reliable brand that is instantly associated with comfort, luxury and tranquility. At Five Star, we strongly believe in ‘Tomorrow Starts Tonight’./p

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