Build and manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, Google+, Pinterest, and potentially additional channels (Snapchat, Instagram, Vine, etc.).
Create shareable content appropriate for specific networks
Listen and engage in relevant social discussion, competitors, and/or industry, both from existing customers and leads and from brand new audiences that don’t yet know us.
Run regular social promotions and campaigns and track their success, ranging from Twitter chats, to Google+ Hangouts, to LinkedIn conversations, as well as the content and links posted through these and other channels.
Work alongside other marketers and content producers to help distribute content that educates and entertains the audience.
Drive consistent, relevant traffic and leads from the social network presence.
Explore new ways to engage and new social networks to reach the target buyers.
MA/MSc in Marketing (Specialization in Digital Marketing) or equivalent work experience from reputable national or international universities.
Additional certification in Social Media Marketing and Digital Marketing will be prefered
Active and well-rounded personal presence on social media, with a command of each network and their best practices.
Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
You will be our ear to the ground to route the appropriate marketer, and/or support rep to social conversations.
Bonus experience and skills include Adobe Creative Suite, demand generation marketing, inbound marketing, and blogging.