Posted Jan 24, 2018 5 views
We are seeking to hire a highly skilled SEO Team Lead with experience of managing a team of 10 to 50 People. The ideal candidate must have following skills:
· At least 5 years’ experience in a SEO / Paid search specialist position
· Excellent understanding of on-page SEO, Off-Page SEO, Affiliate and Social Media.
· Management of all activity and processes required to efficiently run profitable SEO / Social Media / PPC and paid social campaigns
· Build creative campaigns from end-to-end with the support of SEO, design and development teams.
- Performing ongoing keyword research including discovery and expansion of keyword opportunities
- Researching and implementing content recommendations for organic SEO success
- Execute tests, collect and analyse data and results, identify trends and insights in order to achieve maximum ROI in organic search campaigns
- Track, report, and analyse website analytics and On page initiatives
- Research and implement search engine optimization recommendations
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with other teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Responsible for improving customer engagement and conversion on our websites
· Work in collaboration with the rest of the SEO team to ensure integrated campaign execution
· Analyse the performance of campaigns and identify and suggest conversion optimisation opportunities to exceed client expectations and grow accounts
· Take ownership to continually improve campaign performance and ROI over time
· Strong Management skills to lead the team
· Strong Google Analytics and SEO knowledge
· Proven SEO optimisation methodologies
· Proven PPC skills, optimisation techniques and bid management
· Experience in display and remarketing
· Experience in Affiliate marketing.
· Experience of paid social campaigns
· Copywriting experience is a must for writing copy, client reports and landing pages
· Basic coding knowledge (HTML, Javascript)
· Any experience of tools such as SEM Rush / Authoritas would be a benefit
· Evaluating product offering, traffic, landing page quality, content, design etc. when determining keywords and campaigns
· Analysis of SERPs, analytics data, plus competitor and industry activity to make continual improvements to websites
· Technical SEO, including 301s and site architecture
· Monitoring Google Webmaster Tools
· Link building strategy and implementation
· Preparing useful weekly and monthly reports
· Target oriented.
It would also be beneficial to have:
· Google Certified
· PPC qualifications
Skills
Job Details
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