Posted Jun 05, 2026 180 views
American Lyceum International School is seeking a motivated Social Media Coordinator to enhance its online presence by creating compelling content and managing social media channels effectively. The ideal candidate will have at least one year of experience and a solid foundation in content creation, social media management tools, and analytics. This role requires a proactive individual who can plan, schedule, and monitor social media posts while engaging with the audience to foster brand awareness. The position does not involve managing a team but encourages collaboration with other departments to align social media strategies with overall school communication goals.
The Social Media Coordinator plays a key role in supporting marketing efforts by tracking performance metrics and analyzing data to optimize campaigns. The candidate should be familiar with current social media trends and paid advertising techniques to boost engagement. Strong organizational and communication skills are essential for managing multiple tasks, executing content plans, and assisting in campaign development. This position offers an excellent opportunity to gain hands-on experience in social media marketing within an educational environment.
Responsibilities
- Create, schedule, and publish engaging social media posts across various platforms aligned with the schools brand and marketing strategy.
- Monitor and respond to comments, messages, and other interactions on social media channels promptly and professionally to maintain positive community engagement.
- Assist in developing content plans and social media campaigns that support school events, announcements, and brand awareness initiatives.
- Track and analyze social media engagement and performance metrics to evaluate the success of campaigns and suggest improvements.
- Conduct research on the latest social media trends, tools, and best practices to ensure the schools online presence remains current and effective.
- Utilize social media management tools to efficiently coordinate scheduling, publishing, and analytics reporting.
- Support paid social advertising efforts by assisting in campaign setup, monitoring, and reporting performance data.
- Collaborate with marketing and communications teams to maintain consistency in messaging and visual identity across all digital platforms.
- Create content and copywriting for social media posts while integrating graphic design elements using tools like Canva to enhance visual appeal.
- Manage time effectively to handle multiple projects with attention to detail and meet deadlines.
- Contribute creatively to brainstorming sessions and team initiatives to continuously improve social media outreach and engagement.
Skills
American Lyceum International School
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