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Job Description

  • Development of marketing and brand strategy along with annual detailed budgets
  • Responsible for the design and execution of company marketing budget and plan including traditional advertising, social media, alliances, in-store promotions, PR etc.
  • Monitor and analyze market trends, customer research and opportunities, study competitor products, services and campaigns.
  • Work closely with Retail and Creative departments to plan and execute timely marketing initiatives.
  • Ensure all the stores display the latest marketing collateral and reflect the brand identity
  • Lead marketing vendor relationships and other PR initiatives/alliances and ensure timely and high quality execution of all collateral and deliverable. Develop good relationships with all mall managements
  • Conduct periodic customer research and collect data from customer touch points to facilitate better marketing plans and decision making
  • Optimize marketing mix and figure out new ROI ideas
  • Support Management on business decision making including impact reports, marketing analyses etc.
  • Maintain effective internal communications to ensure that all relevant functions are kept informed of marketing objectives.

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
No Preference
Minimum Education:
Degree Title:
Bachelors or Masters from HEC recognized local or foreign college, ideally in Marketing
Career Level:
Experienced Professional
6 Years - 7 Years (06 to 07 years of Marketing Experience in a clothing brand)
Apply Before:
Oct 12, 2019
Posting Date:
Sep 12, 2019
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Antal International Network Pakistan

Services · 11-50 employees - Lahore

We are experts in the global search and selection industry - we work with professional and managerial talent worldwide. Every day, we help businesses all around the world to find the talent that they need in order to drive their growth, profits and long-term success. Utilising an extensive internati ...Read More

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