The Sales Engineer at Apsol plays a critical role in driving business growth and fostering strong client relationships within the industrial automation sector. This position requires a proactive professional who can combine technical product knowledge with effective solution selling to meet and exceed sales targets. The Sales Engineer leads a team of 20 persons, managing and coordinating efforts to deliver customized industrial solutions that align with client needs. This role involves engaging directly with clients through meetings, site visits, and technical presentations, as well as collaborating with engineering teams to prepare precise proposals and quotations. The Sales Engineer must bring a solid foundation of technical education and practical sales experience, with the ability to clearly communicate complex technical details to clients who may have varying levels of technical expertise. The position also demands travel readiness for client visits and active participation in marketing activities to enhance company visibility within the industry. The successful candidate will be instrumental in promoting Apsols presence at industry events and maintaining a strong engagement with digital marketing platforms like LinkedIn to support overall business objectives.
Responsibilities

  • Identify and develop new business opportunities within the industrial sector.
  • Conduct client meetings and site visits to understand client requirements and showcase technical capabilities.
  • Deliver technical presentations that effectively communicate product features and benefits tailored to client needs.
  • Collaborate closely with engineering teams to prepare accurate, competitive proposals, quotations, and tenders.
  • Manage and nurture long-term client relationships ensuring high levels of customer satisfaction and repeat business.
  • Lead and supervise a team of 20 professionals, providing guidance, support, and oversight to achieve sales objectives.
  • Coordinate with marketing teams to support company participation in industry events and enhance brand visibility.
  • Leverage CRM software to track sales activities, client interactions, and pipeline management ensuring timely follow-ups.
  • Apply knowledge of marketing and digital processes to optimize project execution and improve customer engagement.
  • Travel frequently to client locations to provide on-site support and strengthen business relationships.

Job Details

Total Positions:
1 Post
Job Type:
Job Location:
Gender:
No Preference
Minimum Experience:
5 Years
Apply Before:
Jul 04, 2026
Posting Date:
Jun 03, 2026

APSol

· 1-10 employees - Lahore

APSol (Automation & Power Solution) is the leading company in Pakistan to provide quality electrical components for the automation and power utility industry. We keep an eye on the latest technological developments in order to provide the best solutions for control in automation. This is supported by a comprehensive customer service, from advice on applications, to product and system training.

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