The Social Media Schedule Officer at As-Suffa Institute plays a vital role in planning, organizing, and managing the publication schedule across multiple social media platforms, including Facebook, Instagram, TikTok, and YouTube. This position requires strong organizational skills and attention to detail to ensure a consistent and timely flow of content that aligns with the institutes educational mission, admissions campaigns, events, and communication strategies.
The officer works closely with graphic designers, video editors, content writers, and the marketing team to coordinate content delivery and maintain a well-structured content calendar. The role involves scheduling posts, monitoring deadlines, and ensuring all content is published according to planned timelines and institutional priorities.
With a minimum of three years of relevant experience, the Social Media Schedule Officer is expected to adapt posting schedules based on upcoming academic activities, seminars, student events, admissions announcements, and institute campaigns. The candidate should be capable of maintaining consistency in the institutes online presence while ensuring all published content reflects professionalism and institutional values.
The role also includes monitoring social media performance, assisting in preparing engagement and analytics reports, and recommending improvements for better audience reach and interaction. Although the position does not involve direct team management, excellent communication and collaboration skills are essential for coordinating with internal departments and handling revisions or urgent updates efficiently.
The ideal candidate should possess strong time-management abilities, familiarity with social media management tools, and a passion for digital communication in the educational sector.
Responsibilities
- Plan, organize, and manage the social media content schedule to optimize audience engagement and brand visibility.
- Coordinate with cross-functional teams including designers, video editors, and content writers to ensure timely post delivery and adherence to content strategy.
- Schedule and publish posts across various platforms such as Facebook, Instagram, TikTok, and YouTube, maintaining consistent posting times.
- Maintain a detailed content calendar with weekly and monthly posting plans aligned with marketing objectives and event timelines.
- Monitor upcoming campaigns, admissions cycles, and announcements to adjust the posting calendar proactively.
- Track post deadlines diligently, ensuring all content is published promptly and follow up on pending items.
- Communicate clearly with internal teams to collect feedback, implement necessary revisions, and keep content updated.
- Support basic social media analytics by collecting data related to post performance and audience engagement.
- Report on social media scheduling effectiveness, providing insights to improve future planning and content delivery.
- Maintain brand consistency in messaging and visual content across all social media channels.
- Utilize social media scheduling and management tools efficiently to streamline publishing workflows.
- Stay informed on social media trends and platform algorithm changes to recommend scheduling adjustments and tactical improvements.
Skills
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