Posted Nov 07, 2025 47 views
We are looking for a creative and proactive Associate – Digital Media Marketing to join our team on a six-month contract in Lahore. This role suits individuals who are passionate about digital storytelling, visual communication, and enhancing a brand’s online presence across multiple platforms. The successful candidate will support social media management, content promotion, and design initiatives, playing a key role in creating engaging content, executing targeted campaigns, and contributing to business growth through online outreach and community engagement.
Key Responsibilities
Social Media Strategy & Execution: Develop and implement social media strategies across platforms such as LinkedIn, Instagram, Facebook, and X to increase engagement, brand awareness, and lead generation. Maintain monthly content calendars aligned with business goals. Share company blogs, services, achievements, and thought leadership content to boost brand visibility.
Design & Visual Content Creation: Create visually appealing content including social media posts, ad creatives, infographics, and blog visuals using tools like Adobe Creative Suite, Figma, or Canva. Design impactful assets for campaigns, lead magnets (eBooks, checklists), and landing pages while ensuring consistency in brand tone, style, and identity.
Outreach, Engagement & Community Building: Conduct LinkedIn outreach activities such as direct messaging, contact building, content tagging, comment engagement, and event promotion. Participate in relevant online forums and communities (Reddit, Quora, Slack groups) to share content and promote services. Manage community interactions across social channels with timely and professional responses.
Performance Reporting & Insights: Monitor weekly and monthly campaign and social media performance. Analyze key metrics including impressions, reach, engagement, click-through rates, leads, and community growth. Use LinkedIn Analytics, Meta Insights, and other dashboards to generate actionable insights and optimize strategies. Present findings and recommendations to the marketing team.
Collaboration & Campaign Execution: Work closely with writers, designers, developers, and marketers to deliver cohesive digital campaigns. Assist in designing and optimizing landing pages, ensuring all digital communications align with the company’s brand identity and messaging.
Lead Generation & Conversion Support: Support the creation and promotion of lead magnets across channels. Implement strategies to drive engagement, generate leads, and increase conversions on landing pages and calls to action. Actively contribute to audience growth through community engagement.
Required Qualifications
Bachelor’s degree in Marketing, Media Studies, Design, Communication, or a related field. Proficiency in Adobe Photoshop, Illustrator, Canva, and/or Figma. Strong understanding of social media platforms, formats, and current trends. Excellent written and verbal communication skills. Strong visual storytelling and creative ideation abilities. Detail-oriented with effective project management and multitasking skills. Analytical mindset capable of translating metrics into actionable insights. Familiarity with LinkedIn Analytics, Meta Ads Manager, and similar tools. Basic knowledge of SEO, digital marketing, and lead generation. Willingness to take ownership and collaborate effectively within a team.
Preferred Qualifications and Benefits
Internship or prior experience in digital marketing, outreach, or content promotion is preferred but not mandatory. Portfolio or samples of social and visual content are recommended. Opportunity to work directly with senior creatives and marketers on high-visibility projects. Gain hands-on experience in multi-platform content strategy and community building. Fast-paced, collaborative work environment offering strong learning and growth opportunities.
This is an on-site contract position based in Lahore for six months.
Skills
Phaedra Solutions
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