The Marketing Manager will be primarily responsible for spearheading the digital marketing efforts of Belgian Jewels in Pakistan, ensuring the brand's heritage and premium offerings are aptly represented in the digital space. This role requires an expert digital marketer with a track record of elevating luxury brands online.
Digital Strategy Development: Craft and implement comprehensive digital marketing strategies that align with the company’s business goals and brand identity.
SEO (Search Engine Optimization): Optimize our online content to ensure Belgian Jewels remains prominent in organic search results, driving targeted traffic to our website and physical locations.
SEM (Search Engine Marketing) & Paid Advertising: Efficiently manage budgets and campaigns on platforms such as Google Ads and other relevant PPC platforms to maximize ROI.
Content Creation & Management: Develop a compelling content strategy tailored for our target audience, overseeing its execution across digital platforms.
Social Media Management: Spearhead our brand’s presence on social media platforms, ensuring consistent engagement, and harnessing platforms like Instagram, Facebook, and Pinterest for targeted campaigns.
Data Analytics: Utilize tools like Google Analytics to measure and report on the performance of all digital marketing campaigns and derive actionable insights.
Email Marketing: Design, implement, and analyze email campaigns targeting both our existing customer base and potential clientele.
E-Commerce Enhancement: Work closely with the sales and web development teams to optimize the online shopping experience, driving sales and customer satisfaction.
Brand Partnership & Collaborations: Identify and collaborate with influencers, bloggers, and other digital entities to enhance brand visibility and reputation.
Continuous Learning: Stay updated with the latest digital marketing trends, tools, and best practices to ensure Belgian Jewels stays ahead in the digital landscape.
Skills & Qualifications:
What We Offer:
Belgian Jewels is a subsidary of Goud Groothandelen, a Netherlands based group of companies operating in Pakistan. We have four brands in Pakistan: Royal Gems, Belgian Jewels, Pak German Gem Lab & Watch Gallery. In addition, our group of companies also runs a tourism wholesale business, and two restaurants in Amsterdam along with our main jewelry business. We are in the search for highly motivated young professionals with excellent command over English. Lack of experience is not at all a problem as long as the willingness to learn is there. Also, we do not believe in under-compensating the employees, and therefore have a results based promotion policy, where you can multiply your salary by 5 or even 10 times within 2 years based on your performance. Feel free to contact us to be a part of our growing team of international experts!