Posted Jun 13, 2017 3 views
Job Description
We are looking for an experienced digital marketer to assist in the planning, execution and optimization of our online marketing efforts.
Being a B2B database management Software Company, we seek a candidate who will have a passion for marketing & technology.
Qualifications
- Graduation degree in IT/marketing/CS/SE or equivalent
- Google AdWords and Analytics Certified preferred
- 3-4 years of B2B digital marketing experience, specifically SEO/SEM, PPC and social media marketing/advertising
- Must know – Google Analytics, Search Console and other tools like SEMrush, Moz, Ahrefs etc.
- Must have a strong exposure to digital marketing techniques and channels
- Strong analytical & application skills to improve search engine rankings, optimizing search & display AdWords campaigns for better ROI
- Experience in social media management and advertising (Facebook, Twitter, LinkedIn) preferred
Responsibilities
Proven SEO experience
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with A/B and multivariate experiments
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Up-to-date with the latest trends and best practices in SEO and SEM
Job Details
BG Technology
BG Technology
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