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Job Description

Skincare product strategy that drives business and reinforces brand equity

  • Lead execution of product marketing strategy including product architecture, product launch process and go-to-market strategy

  • Compile analysis and deliver quarterly reports to team and brand leadership

  • Make recommendations to seize market based on analysis

  • Drive mid-program shifts based on analysis as necessary

  • Manage ad hoc business analysis requests as needed

Launch plans that incorporate 360 elements, with unique focus on makeup artistry marketplace

  • Manage end-to-end launch process, from product selection to go-to-market strategies focused on the consumer journey to include mobile first, social first, and video first mindset

  • Lead execution of launch strategies within designated budget and COG targets

  • Implement internal and external sourcing solutions for new products and existing businesses

  • Drive development of creative briefs for all programs and launches

  • Supervise claims testing of insight-based consumer concepts with external partners

  • Manage strong partnerships with cross-functional teams to develop launch strategies and briefs

Job Details

Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
Rotating
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Degree Title:
Master degree in Marketing
Career Level:
Experienced Professional
Experience:
2 Years - 5 Years (Position requires 3 years of related work experience College degree required Knowledge and experience with Excel, analytics, pivot tables, etc End-to-end beauty product launches Innovation ideation and product development Global strategic marketing p)
Apply Before:
Dec 10, 2019
Posting Date:
Nov 11, 2019
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Blossom cosmetics Company

Chemicals · 11-50 employees - Zhenjiang