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Job Description

Key Responsibilities:

  • To create brand development strategies such as positioning, and scheduling
  • Development of custom brand management plans for each product and provide updated information on brand exposure to business development manager on need basis
  • Execution of trade marketing activities such as designing of promotional and marketing campaigns
  • Responsible for the execution of both ATL and BTL activities required for products
  • Developing a marketing strategy aligned with the brand strategy while focusing on distribution, display, promotion and price
  • Must be able to assist in the design of packaging of in house products as well as the creation of marketing displays in stores and shelf placements of ready go products in leading retail outlets
  • Incumbent must be able work closely with several advertising, public relations and digital agencies to manage marketing campaigns for each brand and also be responsible for corporate branding
  • Represent brand at different platforms such as tradeshows, company sponsored promotions and events
  • Work with graphic designer to create and execute POS materials
  • Other duties as assigned by reporting authority

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
25 - 45 Years
Minimum Education:
Degree Title:
MBA Marketing
Career Level:
Experienced Professional
5 Years - 10 Years
Apply Before:
Feb 03, 2020
Posting Date:
Jan 03, 2020
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