Job Summary:
To accomplish the requirements of Product Development, Branding / Styling with a special focus of cost reduction and competitor’s strategy analysis. The job requires accomplishment of adequate sales market research along with analysis sales volumes, market shares, competitive activities etc.
This job addresses the assurance of effectiveness of marketing programs, brand analysis, brand positioning, promotional & advertising activities, powerful packaging and agility for sales & production plans. This requires coordination with the media agencies and media houses for all options of creative/releases in line with the brand position
Job Description: