Lead Generation / Conversion Optimization Specialist

BTC Information Technology Unverified

Multiple Cities, Pakistan

Posted Jun 04, 2018 206 views    Report Job

PKR. 20,000 - 40,000/Month

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Job Description

Lead Generation / Conversion Optimization Specialist required for a UAE-based Company dealing in ERP Products and related services, the incumbent will manage the online presence, managing, testing and implementing conversion points in the marketing funnel and must know how to generate Lead (B2B) through Social Media Channels. This is an excellent work from home opportunity with flexible working hours.

Job Responsibilities: 

• Manage key conversion points in the marketing funnel

• Manage and optimize landing pages, website calls-to-action (CTAs), and lead-generating forms

• Must be able to use Facebook, Twitter and Linkedin, LinkedIn effectively in order to generate the leads.

• Monitor overall SEO program success with regard to keyword ranking, indexed pages, backlinks, etc.

• Knowledge/experience of ERP products is preferable.

• Collaborate with teams responsible for blogging, email, social media, in order to optimize each conversion path

• Optimize our marketing’s conversion paths

• Increase conversion rates and drive marketing-qualified leads for our sales team

• Optimize the lead-to-customer conversion rate• Increase funnels marketing efficiencies 

• Create and plan a variety of PPC campaigns across a range of digital channels..

• Hands-on experience of Onpage and Off Page SEO.

• In-depth experience with website analytics tools.

• Manage and Monitor Email marketing campaigns

• Come up with creative campaigns for our clients to improve their brand awareness and increase revenue

• Excellent in communicating in English both written and verbal

• Knowledge of using hash tags- Create and curate content for our client's pages and making conversation calendar on the monthly basis

• Copywriting skills. Creative one line sentences for postings and ad creatives.

• Sending sales emails to potential clients

• Daily Report to Management

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Experience:
1 Year - 6 Years
Apply Before:
Jul 03, 2018
Posting Date:
Jun 04, 2018
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BTC Information Technology

Information Technology · 1-10 employees - Islamabad, Karachi, Lahore

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