We’re looking for a young, energetic & highly motivated Digital Marketing Executive who is well-versed in Performance Marketing and Digital Analytics with 2-3 years of experience in creating & optimizing campaigns across the various channels including Facebook, AdWords (Search, Display), YouTube etc.
- 2-3 years of experience in Performance Marketing, Growth Hacking and Digital Marketing.
- Technical experience required with marketing technology, analytics: Facebook Marketing, Google Ads, GA.
- Experience in managing marketing budgets to ensure targeted goals are met.
- Creating & optimizing campaigns across the digital landscape including Facebook AdWords (Search, Display), YouTube.
- Exploring other digital channels & new media.
- Collaborating with the content team.
- Setting up & optimizing GA goals and FB, Adwords conversion tracking.
- Ensuring that leads are converted into consumers through well-crafted campaigns and close partnership with the customer Support and sales department.
- Extensive reporting & data analysis based on metrics that matter.
- Sound knowledge of performance marketing.
- Hands-on experience in Google Analytics, Google Tag Manager and/or other tracking software.
- Experience with remarketing/retargeting campaigns, and display advertising.
- Strong analytical skills and metrics-driven.